Amazon’s Prime Day sales in jeopardy as European workers plan massive boycott

Only a few days ahead of Amazon’s (AMZN) marquee event, the Prime Day, various European workers’ unions as well as Spanish employees have called for a massive strike, alleging the poor working conditions at its warehouses. While the workers are planning to stage a walkout on Prime Day, which is scheduled for July 16, the unions have launched campaigns asking customers to boycott the company and its products till safe working environments are established.

The employees have petitioned workers at all European warehouses to join the strike, according to a report by Observer. Employees in Poland, Italy, Germany, England, and France are expected to participate in the mass boycott.

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It may be noted that Prime Day is Amazon’s biggest sale day of the year, which even surpasses Black Friday sales. The event, which is known for its tantalizing offers and flash sales, had in 2017 reported sales of 34 million products.

Amazon has been in the soup for some time over “unhealthy” working conditions at its warehouses. Numerous reports have emerged of the e-commerce giant keeping a strict tab on employees’ loo breaks, increasing working hours as well as giving unattainable goals.

In a response given to Observer, an Amazon spokesperson has denied these allegations, stating “We don’t recognize these allegations as an accurate portrayal of activities in our buildings.”

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Though it is unlikely that the strike will have any significant impact on Amazon’s profits, with rampant social media campaigning and the inclusion of customers into the issue, the workers may manage to create a slight dent.