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Market News

Beats to get a step-sibling from Apple

Only days after rumors of two new iPad models emerged, it is now suggested that Apple may launch an over-the-ear headphone later this year. With a slew of new products lined up for launch, this year is sure to be an exciting one for diehard Apple fans. According to the latest report by the famed […]

February 27, 2018 2 min read
Market News

Only days after rumors of two new iPad models emerged, it is now suggested that Apple may launch an over-the-ear headphone later this year. With a slew of new products lined up for launch, this year is sure to be an exciting one for diehard Apple fans. According to the latest report by the famed […]

Only days after rumors of two new iPad models emerged, it is now suggested that Apple may launch an over-the-ear headphone later this year. With a slew of new products lined up for launch, this year is sure to be an exciting one for diehard Apple fans.

Picture for representation. (Image courtesy: Apple Inc)

According to the latest report by the famed analyst and Apple Watcher Ming-Chi Kuo of KBI Securities, the iPhone maker is all set to debut its high-end, over-the-ear headphone, thereby ditching the Beats branding that it acquired in a $3.2 billion deal.

Though details of its specifications have not yet surfaced, it is believed that the headphone may be revealed during the fourth quarter of 2018. Meanwhile, it is expected that the headphone would be a higher version of its wireless Airpods, which was an instant hit after its release and went on to become one of the top performing products for the company.

iPhone maker is all set to debut its high-end, over-the-ear headphone, thereby ditching the Beats branding that it acquired in a $3.2 billion deal.

Apple is said to be focusing more on high-end audio quality, including Siri Voice Recognition. This new version will arrive with an upgraded wireless chip to manage bluetooth connections. It is speculated to be out on a price tag that marches with Beats products.

There is more. The successor of this model, which Apple plans to unfold in 2019, will carry an additional water-resistance feature. We cannot expect to submerge it fully in water like the Apple Watch, as this feature is designed for protection against water splashes and rain.

Apple draws a significant amount of revenue from its products category. In the first quarter of this year, revenue from its other products rose 36% year-over-year to $5.4 billion. Total revenue from the product division during the quarter rose 13% to $88.3 billion.

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