Domino’s Pizza (NYSE: DPZ) Q4 2019 Earnings Call Transcript

Domino’s Pizza, Inc.  (DPZ)

Q4 2019 Earnings Conference Call

Final Transcript

Corporate Participants

Timothy P. McIntyre

Executive Vice President, Communication, Legislative Affairs and Investor Relations | Domino’s Pizza, Inc

Jeffrey D. Lawrence

Executive Vice President, Chief Financial Officer | Domino’s Pizza, Inc

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Conference Call Participants

Brian Bittner

Oppenheimer & Co | Analyst

Matthew DiFrisco

Guggenheim Securities | Analyst

Christopher O’Cull

Stifel | Analyst

Sara Senatore

Bernstein | Analyst

Lauren Silberman

Credit Suisse | Analyst

Peter Saleh

BTIG | Analyst

David Tarantino

Robert W. Baird | Analyst

Gregory Francfort

Bank of America Merrill Lynch | Analyst

Christopher Carril

RBC Capital Markets | Analyst

Katherine Fogertey

Goldman Sachs | Analyst

John Glass

Morgan Stanley | Analyst

Brett Levy

MKM Partners | Analyst

Dennis Geiger

UBS Investment Bank | Analyst

John Ivankoe

JP Morgan | Analyst

Jeffrey Bernstein

Barclays Bank | Analyst

Andrew Charles

Cowen & Company | Analyst

Todd Brooks

C.L. King & Associates | Analyst

Presentation

Operator

Ladies and gentlemen, thank you for standing by, and welcome to the Fourth Quarter 2019 Domino’s Pizza’s Earnings Conference Call. [Operator Instructions]

I would now like to hand the conference over to your speaker today, Mr. Tim McIntyre, EVP of Communications and Investor Relations. Please go ahead, sir.

Timothy P. McIntyre

Executive Vice President, Communication, Legislative Affairs and Investor Relations | Domino’s Pizza, Inc

Thanks, Katherine, and hello everyone. Thank you for joining the call today about the results of our fourth quarter and full year 2019. Today’s call will feature CEO, Ritch Allison, who will be joined by Chief Financial Officer, Jeff Lawrence.

As you know, this call is primarily for our investor audience, so I kindly ask that all members of the media and others to be in a listen-only mode throughout the call. In the unlikely event that any forward-looking statements are made I refer you to the safe harbor statement, you can find in this morning’s release, the 8-K and the 10-K.

We will start with prepared comments from CFO, Jeff Lawrence and then from CEO Ritch Allison followed by analyst questions. As always, we ask that you limit yourself to one — one-part question this morning.

And with that, I’d like to turn it over to Jeff Lawrence.

Jeffrey D. Lawrence

Executive Vice President, Chief Financial Officer | Domino’s Pizza, Inc

Thank you, Tim, and good morning everyone. In the fourth quarter our positive global brand momentum continued as we delivered solid results for our shareholders. We continue to lead the broader restaurant industry with 35 straight quarters of positive US comparable sales and 104 consecutive quarters of positive international comps. We also continue to increase our global store count at a healthy pace as we opened nearly 500 net new stores in Q4.

Our diluted EPS in Q4 was $3.12, an increase of 19.1% over the prior year quarter, primarily resulting from strong operational results. As previously disclosed, we also completed a $675 million recapitalization transaction in Q4, increasing our leverage to match our growing business and locking in a long-term favorable fixed interest rate, which lowered our cost of capital. We also returned nearly $650 million of cash to shareholders during Q4 comprised of share buybacks and dividends.

With that, let’s take a closer look at the financial results for Q4. Global retail sales grew 6.9% as compared to the prior year quarter pressured by a stronger dollar. When excluding the negative impact of foreign currency, global retail sales grew by 7.6%. This global retail sales growth was driven by both an increase in the average number of stores opened during the quarter and higher same-store sales. Same-store sales for the US grew 3.4% lapping a prior year increase of 5.6%. And same-store sales for our international business grew 1.7% rolling a prior year increase of 2.4%.

Breaking down the US comp. Our franchise business was up 3.3% while our company-owned stores were up 3.9%. The US comp this quarter was driven by both ticket and to a lesser extent order growth. Both our delivery and carryout businesses continue to grow overall and our carryout comp continues to grow at a particularly impressive rate. Our delivery comp was positive in Q4 and up sequentially over Q3, demonstrating resilience in the highly competitive food delivery marketplace.

Our international comp for the quarter was also driven by both order and ticket growth. On the unit count front, we opened 141 net US stores in the fourth quarter, consisting of 146 store openings and five closures. Our international division added 351 net new stores during Q4, comprised of 382 store openings and 31 closures. We opened 1,106 units in 2019, an acceleration over 2018, which we believe demonstrates the broad and enduring strength of our four-wall economics, combined with the efforts of the best franchise partners in the restaurant industry.

Turning to revenues. Total revenues for the fourth quarter were up 6.3% from the prior year, driven primarily by higher US franchise retail sales and higher international retail sales, which drove higher supply chain and global franchise revenues. The increase in international royalty revenues was partially offset by $800,000 negative impact of changes in foreign currency exchange rates versus the prior year quarter, due to the dollar strengthening against certain currencies. These increases were also partially offset by lower company-owned store revenues, resulting from the previously disclosed sale of the 59 corporate stores in our New York market to existing franchisees during the second quarter of 2019.

Moving on to operating margin. As a percentage of revenues, consolidated operating margin for the quarter increased to 38.9% from 38.2% in the prior year quarter, and was positively impacted by the New York store sale and higher revenues from our global franchise business. Supply chain operating margin was down 0.1 percentage points year-over-year, while our company-owned store operating margin was up 1.3 percentage points year-over-year, driven primarily by the New York store sale.

G&A cost decreased approximately $2 million as compared to the prior year quarter. G&A was benefited by the New York store sale and a pretax gain of approximately $2 million on the sale of three company-owned stores to existing franchisees in Q4. These decreases were partially offset by higher performance based compensation. Our reported effective tax rate was 17.8% for the quarter, up 0.8 percentage points from the prior year quarter. The reported effective tax rate in the quarter included a 3.8 percentage point positive impact from tax benefits on equity-based compensation. We expect to see continued volatility in our effective tax rate related to tax benefits on equity based compensation. When you add it all up, our fourth quarter net income was up $17.7 million or 15.8% over the prior year quarter.

Our fourth quarter diluted EPS was $3.12 versus $2.62 in the prior year which was a 19.1% increase. Our fourth quarter diluted EPS, as adjusted for our 2019 recapitalization transaction was $3.13, which was a 19.5% increase versus the prior year. Here is how that $0.51 increase breaks down. Lower diluted share count, resulting primarily from share repurchases over the past 12 months benefited us by $0.08. Higher net interest expense resulting primarily from a higher average outstanding debt balance, resulting from the 2019 recapitalization negatively impacted us by $0.03. Our higher effective tax rate negatively impacted us by $0.02. And most importantly, our improved operating results benefited us by $0.48.

Transitioning for a second from Q4 to the full year, I would like to hit on a few financial highlights for 2019. In a more challenging and dynamic competitive environment, we were able to grow our global retail sales 8% when holding currencies constant. Same-store sales for the US grew 3.2% and same-store sales for our international division grew 1.9%. We also opened our 17,000 store globally during 2019.

Our continued sales growth and improved discipline around our G&A investments led to a healthy growth in our diluted EPS year-over-year and strong and consistent free cash flow generation. We are pleased with our performance for the year, including our ability to continue to fund critical strategic investments while driving efficiencies throughout the business.

Now turning to cash. During full year 2019 we generated net cash provided by operating activities of nearly $0.5 billion. After deducting for capex, we generated free cash flow of $411 million, which was a 50% increase over our 2018 free cash flow. On average, that is more than $1 million in free cash flow generated per day, which we believe demonstrates our outstanding financial model and performance. We also completed a recapitalization transaction in Q4, which included the issuance of $675 million of new 10-year fixed-rate notes with a 3.668% pretax interest rate. We are very pleased to have locked in this additional low rate debt well into the future. Our strong free cash flow generation and net proceeds from our recapitalization transaction allowed us to continue our long-term commitment of returning cash to shareholders during 2019.

For the full year, we repurchased and retired approximately 2.5 million shares for $699 million or $280 per share on average, including $594 million repurchased in Q4. We also repurchased an additional $80 million worth of shares in Q1 of 2020 as we have exhausted the net proceeds from the recapitalization. As a reminder, we now have approximately $327 million remaining under our board authorized share repurchase program. For the full year, we also returned $106 million to our shareholders in the form of $0.65 quarterly dividend, including two dividend payments totaling $52 million that were paid during fiscal Q4.

On average during 2019, we have not only generated more than $1 million per day in free cash flow, but when you add share repurchases and dividends together on average, we have also returned more than $2 million per day to our shareholders or $805 million in total. As we move into 2020, we are pleased that our Board of Directors just yesterday declared a quarterly dividend of $0.78 per share, an increase of 20% over the previous quarter’s dividend.

Before I turn it over to Ritch, we would like to remind you of the 2020 annual outlook items that we communicated in mid-January. First, I would like to remind everyone that 2020 is a 53-week fiscal year. We currently project that the store food basket within our US system will be up 1% to 3% as compared to 2019 levels. We estimate that the impact of foreign currency on royalty revenues in 2020 as compared to 2019 could be flat to negative $5 million. We expect gross capex investments to be in the range of $90 milliion to $100 million as we continue to increase supply chain capacity as well as invest in technological innovation. We expect our G&A expense to be in the range of $400 million to $405 million based on a 53-week fiscal year. Keep in mind the G&A expense can vary up or down depending on among other things, our performance versus our plan as that affects variable performance-based compensation expense as well as other areas such as corporate store advertising.

Overall, our solid consistent momentum continued and we are pleased with our results for the fourth quarter and full year 2019. We will remain focused on relentlessly driving the brand forward and providing great value to all of our stakeholders, including customers, franchisees, team members, shareholders and the communities we serve.

Thanks for joining the call today. And now, I’ll turn it over to Ritch.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Thanks, Jeff, and thanks to all of you for joining us this morning. On the call this morning, I’d like to do a few things. First, I’ll share some reflections on our performance during the quarter and for 2019 in total, across both our US and our international businesses. And then I’ll discuss some of the things that we’re focused on as we look forward into 2020. Following that, as always, we’ll be happy to take some Q&A. So with that is our roadmap for this morning, let’s get started with our US business.

I am extremely proud of the commitment and the passion demonstrated by our US franchisees, not just during the quarter, but throughout all of 2019. As we discussed on prior calls, 2019 marked an unprecedented acceleration of competitive activity across restaurant delivery. It was a year where our alignment and our focus as a system was more important than ever. As we fought back against a new group of competitors that we believe we’re not bound by the constraints or requirements associated with running a profitable business model. While delivery grew rapidly across the restaurant landscape, as we reviewed a variety of third-party industry research, we saw no observable inflection in restaurant industry transactions.

Now certainly, some players benefitted with incremental customer occasions, but many more restaurant brands do aggressively pursue delivery produced flat or declining traffic. With that as a backdrop, the alignment and unified focus of the Domino’s system really shined through as we continue to grow at a faster pace than the restaurant industry and took meaningful share within our pizza category. We delivered our 35th consecutive quarter and 10th consecutive year of positive same-store sales in the US.

During the quarter, I was also pleased to see the sequential improvement in the comp versus our Q3 results. US retail sales grew at 6.8% for the quarter and 6.9% for the year, significantly faster than the restaurant industry. And while same-store delivery orders were slightly negative for the year, overall US delivery order account increased 1% in 2019. Carryout growth was strong throughout the year and was driven by traffic. Our carryout order count was 3.9% positive during 2019 on a same-store basis and 8.1% positive in total across the US system. Store growth was also once again a significant contributor to our retail sales growth in the US. Our franchisees both new and existing alike continued to invest in their businesses, resulting in 250 net new stores for the year.

During the fourth quarter, we also passed the 6,000 store milestone in the US. As we look back over the last five years, we’ve opened — we have opened over 1,000 net new stores in the US, and this kind of sustained growth only happens with strong unit level economics. Those economics also drove a remarkably low level of store closures. In 2019, we closed 15 stores in the US and over the last five years we closed fewer than 100 stores in total across the US business. I’m going to repeat that one. Fewer than 100 stores in total across the last five years have been closed in our US business.

I’d also like to share a few highlights from our ongoing digital efforts. We reached a milestone in 2019, with 25 million active loyalty members. We now have 40 plus million enrolled in our program and over 85 million customers in our database. We ended the year at a run rate of 70% digital sales in our US business and our corporate store business, which is more concentrated in urban markets hit a run rate of 75% digital sales in the final period of the year. Overall we finished the year strong, as evidenced by a good quarter of top line sales growth. While we still have plenty of work to do in getting back to consistent traffic based comps order count in the fourth quarter showed sequential improvement in its contribution to the overall same-store sales mix.

As we look back on the quarter, it does appear to us that while we see continued headwinds in delivery that are difficult to forecast, aggregator pressure appeared to level off on our delivery orders in Q4, while carryout traffic was outstanding during the quarter, as our strategy to grow that business continues to pay off. You will always hear me say that we are an imperfect and a work in progress brand with plenty of areas to get better. But with that said, I’m happy with another strong year of growth and profitability for our franchisees and our operators.

As I look ahead to 2020 in the US business, I’d like to highlight a few areas of focus for us. First, we’re going to continue to fortress our markets. Our strong four-wall and enterprise profitability for franchisees should continue to position them well for continued growth. We continue to see favorability and key metrics for our fortress stores and territories as we compare them to our non-fortress territories. We see faster and more consistent service, lower delivery costs, better economics for our drivers and incremental carryout traffic. Fortressing will continue to drive overall store growth in 2020, including for our company-owned markets where we plan to further accelerate our investment in store growth.

We’re also opening three new supply chain centers in 2020. We opened a new center in Winnipeg in January. Our Columbia, South Carolina Center will open in the first half of the year. Our Katy, Texas center will open in the second half and we’re also adding a thin crust line to our existing Edison, New Jersey, supply chain center, and that is also scheduled to open in the second half of 2020. We’re also excited to deliver some new menu news this year and look for that to come this summer. Value is always top of mind for us, as you know more than ever as we navigate through the current landscape value matters and I’m pleased with our continued discipline and unquestioned position of value leadership within the QSR Pizza segment.

We’re ramping up our focus on service in 2020. Getting our pizzas to our customers hotter, fresher and more consistently than ever before. Fortressing will help us to position the business for success through tighter delivery zones, but that’s only part of the battle. We’re doubling down on training, communication and connection points with our operators. This is a very high priority for me in 2020. We will also continue to roll out technology to our stores to help our operators get pizzas in the other and out to our customers.

Innovation has been and will remain a key investment area for us in 2020. We recently rolled out our GPS technology and it’s already in use in over half of our US stores. You may have seen the ad that we’re running now highlighting our GPS technology with a really fun take on the movie risky business. Our Pie Pass Technology is also in stores and went on-air earlier this week. This brings personalization to the carryout customer, greeting them by name on our digital menu boards. You may have seen norm from cheers in our commercials, if you’ve seen them — if you’ve been watching the TV this week.

We also continue to make progress in areas related to autonomous delivery. Dom order taking and other behind the curtain technologies that will help our store level talent operate more efficiently. Now the last focus area I want to highlight is franchisee profitability. Jeff shared our 2019 store level EBITDA estimate with you in January and will share the final number with you on our earnings call in April, but we now expect to land more toward the high end of the 136,000 to 139,000 per store range that Jeff shared with you in January.

Now while we are pleased that our unit level profitability and cash on cash returns remain strong by any comparison within the industry, we recognize that some of our franchisees are under intense cost pressure in their markets. The labor market is very tight right now and minimum wages continue to rise across the country. Fixed costs such as rents and insurance also continue to increase and a number of other above level — above store level costs continue to bring added pressure. My team and I recognize these challenges and we remain intensely focused on helping to drive efficiency and profitability at the store and enterprise level for our franchisees, just as we are for our corporate market. So all-in-all, I’m happy with our US performance in the fourth quarter as well as for the full year. We will continue to play the long game. And we will remain focused on what matters, the fundamentals, our franchisee health and making disciplined decisions.

I’ll move on to International now, where we had another solid quarter of retail sales growth driven by unit growth, positive performance from our regions, and a meaningful improvement in order growth relative to the first three quarters of the year. Same-store sales in our International business was positive for the 104th consecutive quarter, that’s a remarkable 26-year run in this terrific business. Our 351 net store openings in the quarter and 856 for the full year reflect the terrific unit level economics, we continue to enjoy in many markets around the globe. We only closed 83 international stores for the full year, on a base of almost 11,000, when you add that to our US number, it’s less than 100 closures for our 17,000 store global brand.

And now for a few market highlights. We opened for the first time in three new countries, Bangladesh, the Czech Republic and Luxembourg, welcoming these great new teams to the Domino’s family. We passed the 17,000 store milestone globally and we hit some important milestones in several of our key markets. I’d like to give a shout out to those teams now. 800 stores in Mexico, 500 in Canada, 400 stores in France, 300 each in Germany and Spain and we opened our 200th store in Russia.

I also want to highlight the outstanding year we had in two of our emerging markets, China and Brazil. Both had break out years in store growth, with 80 net new stores in China and 60 net new stores in Brazil. Among our more established markets, Japan and India delivered exceptional growth. 117 net new stores in India surpassed 1,300 total stores, more than any other Domino’s market outside the US. And an outstanding 92 net new stores in Japan surpassed 600 total in that market during 2019. Our teams in France, South Korea and the Netherlands celebrated their 30th anniversary as Domino’s markets. And while we continue to address the opportunity for same-store sales improvement in international, our 9% retail sales growth, excluding the foreign currency impact during 2019 shows that our business is very healthy and fundamentally sound. We’re actively working with our international partners to help reverse the recent softness in same-store sales in certain markets and that will be necessary to take an already outstanding business to new heights.

So I continue to feel confident that our global terrific group of operators combined with our corporate support and best practice sharing will produce the desired results to help the international business reach its full potential.

In closing, Domino’s is now a $14 billion global brand, with the vast majority of our stores owned and operated by an incredible collection of franchisees around the world. I’m proud of the way we continue to operate with passion and offer a homegrown opportunity for store team members to fulfill their dreams of business ownership as a Domino’s franchisee. I’m proud of the way our franchisees are committed to be a number one in each of their respective neighborhoods. I’m proud of the way we continue to innovate aggressively across all aspects of our business, including GPS, e-bikes, AI, in-store technology, great food and an always evolving digital experience that second to none. I’m proud of our track record of profitable growth and our longstanding commitment to franchisee economics, with a disciplined operating model and a focus on the long-term, we’ve demonstrated as a system that you don’t have to choose between top line growth and bottom line results, Domino’s delivers both.

And with that, Jeff, and I will be happy to take your questions.

Questions and Answers

Operator

[Operator Instructions] Our first question comes from Brian Bittner with Oppenheimer. Your line is open.

Brian Bittner

Analyst | Oppenheimer & Co

Thank you. Good morning guys. When I look at your 3.4% comp this quarter, it is impressive when you consider remarks the first acceleration in six quarters and the fourth quarter historically been a much tougher quarter for you. You touched on the driver of the acceleration this quarter being sequentially improving traffic. Can you dive into that a little bit more. Was that acceleration in traffic primarily driven from the leveling off of competitive delivery externally? Or would you call out anything internally like incremental loyalty or the change up in marketing that you did as driving the acceleration?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Good morning Brian, it’s Ritch. Really a combination, but I think more driven by the things that we were proactively do it in the marketplace. So as I first look at the external side, we certainly still saw a lot of aggregator promotion and advertising activity out there, both on your televisions but also digital. So while we felt like that leveled off a bit relative to Q3, the pressure was certainly still there and quite intense. When I think about the things that we did proactively to drive the business and we discussed some of these things with you when you were here in September at our Innovation Garage. We launched our delivery insurance program in the fourth quarter which really resonated with our customers. And our customers think about Domino’s as a brand that is transparent and as a brand that takes accountability when we make mistakes. So this campaign resonated well with them.

We also were promoting the carryout business throughout the quarter and in particular bringing to light the cross variety that we have on our menu and that also resonated and drove terrific results on the carryout side of the business. As always, I’m also going to be transparent with you about some of the things that didn’t work as well. We talked a lot about launching our late-night promotional program and that did not drive a lot of incremental sales across the business in total, but in certain markets around the country was really effective. So we’ve dialed that back a bit overall, but are using it now more selectively in some key markets around the country. So that’s really how I look at it Brian. External kind of a lot of pressure, still they’re staying flat, but a lot of things we did internally worked nicely in the quarter.

Brian Bittner

Analyst | Oppenheimer & Co

Thank you. And lastly, Jeff. Your EBITDA growth basically grew twice as fast as your system sales growth in the fourth quarter. Is that mostly the product of a heavier focus on flow through or was there any unique benefits that happened in the quarter that we should be aware of. I know you talked about the small gain on re-franchising, but anything else?

Jeffrey D. Lawrence

Executive Vice President, Chief Financial Officer | Domino’s Pizza, Inc

Yes. So there was a little bit of noise in the G&A that I mentioned in my prepared remarks around — again on a couple of store sales. Certainly, the New York sale being done earlier in the year helped you a little bit on the G&A line, but make no mistake, we lend in real heavy on additional financial discipline during 2019. And I think you see the flow-through really coming through both in EBITDA and free cash flow. We were able to ratchet down capex a little bit more than we thought we were going to originally. But having said all that, I think the most important thing is that Ritch and the other leaders in the business, we still all invested in all of the strategic initiatives that we really think we’ll continue to drive the long game in the business. So we took advantage of where we thought there was opportunity, we squeezed it down a little bit, but the level of investment in the seriousness at which we will continue and have continued to invest in supply chain capacity, technological innovation, and really a customer-centered great experience that hasn’t slowed down in 2019 and I don’t think you’ll see that slow down going forward.

Brian Bittner

Analyst | Oppenheimer & Co

Thank you.

Operator

Thank you. Our next question comes from Matt DiFrisco with Guggenheim Securities. Your line is open.

Matthew DiFrisco

Analyst | Guggenheim Securities

Thank you. I appreciate all the color you guys are giving there on the digital and obviously carryouts been growing pretty fast. How should we think about that as far as — is there — what percent of that — how does 70% look like when you sort of break it out by either carryout delivery presuming that the delivery probably skews a little higher and then carryout skews a little lower. Is there a way to use some technology in the store to try and drive digital for carryout as well?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Hey, Matt, it’s Ritch. So most certainly the digital side of the business, excuse me, the delivery side of the business has a higher digital percentage mix than the carryout side of the business. And what honestly one of our objectives, as we continue to grow carryout is to drive up that digital percentage. So you may have seen our Pie Pass Technology in the commercial that we started running on Monday of this week, in order to be greeted in the store and to expedite the process of picking up your pizza, you have to have ordered ahead of time digitally. And so that is — that’s one innovation that we’re using to try to drive more customer uptake on the digital side. There are other things that our teams are working on and investing in here, because we do see that as a great opportunity to help us to continue to drive that business not only order counts but also given us an opportunity for smarter upsells and other things that help us drive smart ticket in the business. So most certainly an opportunity for us going forward.

Matthew DiFrisco

Analyst | Guggenheim Securities

Excellent. And then could you also just give us an update. You talked a lot in September about some of the new technologies, specifically the Houston test and the driverless cars, how is that going. And is there any sort of — what’s the timeline on that or the expansion of those tests perhaps?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes we are — we’re working hand-in-hand with Nuro on that, Matt, as we talked about a bit in September. Testing is going well so far. And I’m going down there personally, this market to have a look at it myself. But so far so good. And you may have seen, there was an announcement out within the last week or so around some of the regulatory approvals that they received to conduct deliveries down in Houston. So we’re excited about where we are with the partnership to date and looking forward, frankly to learning a lot from this and helping it shape our approach to autonomous delivery going forward.

Matthew DiFrisco

Analyst | Guggenheim Securities

Excellent. Thank you so much.

Operator

Thank you. And our next question comes from Chris O’Cull with Stifel. Your line is open.

Christopher O’Cull

Analyst | Stifel

Thanks. Ritch, I appreciate you probably don’t want to share many details about new products. But can you help us understand what you’re hoping to accomplish with the new product, meaning, are you focused on addressing a certain customer need state or a competitive threat. And then also could you talk about the testing process, you go through to evaluate the likely success of any new product?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Sure, Chris. So what we think of that new product development, it is our decision process is centered around incrementality for our franchisees. So not just incremental sales but also incremental profits for the franchisee. Now, that of course starts with identifying products that have strong consumer appeal, but that’s not enough. A lot of brands will measure success of the new product by what mix that product gets, post release. We actually take a look at it a little differently and we measure success based on the incremental profit, because a lot of the products that we launch — and I’ll use salads for an example, we did launch salads to sell salads, we launched to sell pizza. And the launch of salads drove incremental profitability in our stores, not through selling salads but through selling pizzas. So that’s the lens that we look through.

So our testing processes start obviously with the consumer and the appeal there, but really what we’re looking for is what will the overall behavior of that customer be? Will it drive incremental traffic into our stores? And what happens with ticket as well, will it add additional items to the basket that ultimately help the profitability of the franchisees? And it’s why we don’t launch that many new products, because when we go down into the test kitchen we see dozens of products that taste great and drive a lot — have consumer appeal, but if they don’t drive incrementality in terms of sales and profits for the franchisees, then we’re not going to force more operational complexity into the stores without a significant benefit on the back end.

So that’s the approach that we take to and I am excited that we’re going to have some news coming up this summer, then I think will be exciting for consumers and also I know exciting for our franchisees.

Christopher O’Cull

Analyst | Stifel

That’s helpful and then just quickly on the international unit openings. It was down a little bit year-over-year. Can you provide some color as to why that may have been the case. And then should we anticipate fewer openings in 2020 as a result of the coronavirus. I think you mentioned China was a big source of openings this past year.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

So if you look at the total year, our international unit openings were actually higher than they were last year. Fourth quarter was lower but you might recall, in the fourth quarter of 2019, we had a tailwind in the openings coming from some of the conversions of Hallo Pizza stores in Germany, which you may remember where — we were pushing really hard on in the fourth quarter of last year. I still feel very good looking forward, about our 6% to 8% global unit growth that we’ve laid out for you as our two to three year outlook. And that’s really driven by the strong four-wall economics across the international business.

To your question on the impact of the coronavirus. Today, China is still a relatively small part of our overall portfolio in terms of store count and also in terms of retail sales. Now, as I highlighted in my comments earlier, China was a big contributor to store growth in 2019. As we look at what’s happening over there with the coronavirus today, I can tell you that I am really proud of how Dash brands is handling things. The number one priority right now is not sales or store openings in China, it is the health of our team members and our customers. At the present, we’ve got fewer than 20 stores that are closed in the market. All of those are temporary closures, none of them are permanent. But with this virus, there is a slowdown in the early part of the year in store openings. It’s just inevitable. But I do not see this as a — I don’t see this is a long-term impact on the business. Obviously our thoughts are with the citizens of China and our team members over there for this virus to get under control, but so some temporary impacts, but I don’t expect a long-term impact.

Christopher O’Cull

Analyst | Stifel

Thank you.

Operator

Thank you. [Operator Instructions] Our next question comes from Sara Senatore with Bernstein. Your line is open.

Sara Senatore

Analyst | Bernstein

Hi. Thank you. I wanted to just clarify the comment you made about the aggregator pressure leveling off. I don’t want to split here, but I guess, are you saying sales growth is stable or aggregator dollar sales looked to be stable. I’m trying to understand if we’re in sort of steady state now by — 2% to 5% the right comp run rate for you, why not — why shouldn’t it be sort of reaccelerating back to where it was before we saw this real heavy step up in aggregator pressure? Is it fortressing or is it just sort of how I’m interpreting your comments about leveling off?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Hi Sara. So I’ll try to clarify a little bit. When I say level off, I mean, relative to the second half of ’18 and the first half of ’19, when we saw significant push of aggregators into new cities across the country and significant incremental spending on advertising both traditional media and digital and significant increases in discounting in the marketplace. All of that stuff is still there. We just didn’t see more of a ramp-up like we had seen on some of the previous quarter. So, think about it as the pressure is all still there, it’s just not — we didn’t see it as elevating on us from Q3. Now, we all know what’s going to happen in 2020. I’m just going to be honest with you. We don’t know how these folks are going to behave. The best metaphor I can think of is their standing in a circular firing squad right now and they are going to continue to keep advertising, going to continue to keep discounting, because I don’t think they have any choice. And so we expect, while we’re not in the middle of the firing squad, we might get hit by a few straight bullets along the way. And we just don’t know exactly yet how to quantify that. So that’s why the 2% to 5%, it is a two to three year outlook, we’re not moving it around quarter-to-quarter. We feel like, if we can operate in that range, we’ve got a really healthy business model that can deliver growth and profits for our franchisees and can reward our shareholders along the way.

Sara Senatore

Analyst | Bernstein

Thank you.

Operator

Thank you. Our next question comes from Lauren Silberman with Credit Suisse. Your line is open.

Lauren Silberman

Analyst | Credit Suisse

Hi. Thanks for the question. Just to clarify, was the sequential acceleration in comps all attributable to the delivery segment? And then on GPS tracking what percentage of the US system currently has it? And then stores that have implemented the technology, can you provide any color on what you’re seeing across all the metrics, whether there would be delivery times, customer satisfaction, labor savings?

Jeffrey D. Lawrence

Executive Vice President, Chief Financial Officer | Domino’s Pizza, Inc

Hey, Lauren, it’s Jeff, I’ll take the first one and then I’ll kick it over to Ritch on the GPS. As far as the comp in Q4, the carryout business just was on fire in a great way. [Indecipherable] and hard into that strategically, given our franchise operators, the tools in the technology to really make the most of it, and as Ritch mentioned earlier, really advertising heavily behind it. It’s what a big cross-section of our customers really want, we’re getting better at carryout every day that we focus on it and really saw a big surge in the comp for carryout.

On the delivery side tougher competitive environment there. It did sequentially improve over Q3. So we definitely feel like the value that we can provide to our delivery customers in that segment remains very, very strong and we were pleased to see the resiliency in that business. So driver [Phonetic] in both of those businesses are going to continue to invest heavily behind them, in advertising technology, the consumer experience, but carryout did a little bit better than delivery did in Q4. And I’ll kick it over to Ritch on the GPS commentary.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Sure, and I’ve actually — I’ve personally been out in quite a few stores over the last couple of weeks, talked with our franchisees and with our store managers, as we roll out the GPS technology. Getting a very, very positive reception out among our operators, because it is helping them to better manage what is a really complex process around getting food out of the store and to customers. So knowing exactly where the drivers are, knowing when they are close to the store in terms of their returns enables us to get pizzas ready, and in the hands of those drivers and out the door quickly. So we’re seeing some reduction in turn times. It’s still very early, but some reduction in turn times in the stores that have really adopted this new technology.

As I look forward and as I think about it, there are two sides to the GPS. One is the consumer side and if we’re honest with ourselves GPS on the consumer side, it really is a me-too thing that we’ve got out there. I mean you’ve got — you got GPS anytime you get an Uber or a Lyft and competitors have that in place as well. It’s important for customers and we have to have it for them. But the real benefit in my mind from GPS is how it will change the way we operate and run the delivery business inside our stores for our managers, but also for our drivers because, historically a driver needed three to six months to learn the delivery area. Well, we can accelerate the training of those drivers with GPS in hand they already know the fastest route to get a pizza to our customers. So more to come on that. It’s still early. But I’m excited about where we are today.

Lauren Silberman

Analyst | Credit Suisse

Great. Thank you.

Operator

Our next question comes from Peter Saleh with BTIG. Your line is open.

Peter Saleh

Analyst | BTIG

Great. Thanks. Ritch, I think you mentioned you’re aware of how much pressure the franchisees are under in terms of costs with wages rising. Could you elaborate a little bit on what some of the efficiencies that you guys were putting into place outside of GPS tracking to try and mitigate some of the cost within the four-walls of the stores and improve the margins?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Sure, so yes, there are a lot and as you guys look across the restaurant landscape, I’m sure all of you see a lot of labor cost pressure out there in the marketplace and it’s not uniform as you know. It is concentrated along the coast and in states where we’ve seen significant minimum wage increases over time. So our franchisees just like restaurant operators across the industry are dealing with those cost pressures. In terms of efficiencies, there are a number of things that we’re working on. GPS is one of them that we were just talking about whereby, we’re trying to shrink the turn time on orders, which provides labor efficiency.

We have been piloting in our corporate store business some AI based labor scheduling algorithms to try to make sure that we are using the right number of hours in each of our stores and there is a lot of inefficiency in our system today if we’re honest with ourselves about that. So a lot of things that are going on there. We’re taking a look at with our Innovation Garage with some of you were able to come see, we’re looking at every aspect of how we set up and operate our stores, because it is a game of steps and pennies and seconds and we’re trying to focus on all of those as we look for ways to help our operators be successful.

Peter Saleh

Analyst | BTIG

All right. Thank you very much and congrats on the quarter.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Thanks, Pete.

Operator

Our next question comes from David Tarantino with Baird. Your line is open.

David Tarantino

Analyst | Robert W. Baird

Hi. Good morning. Ritch, I think you mentioned that one of your biggest focus areas for the US business in 2020 is on operations or execution of service. And I was wondering if you could give us some context on whether you see the current service levels as an issue relative to where you’ve been in the past or is this more opportunistic. Anything you can offer there would be helpful. Thanks.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yeah, David, be happy to. What I can tell you is on our delivery service today, we’re as good as we’ve ever been on delivery. But we’re not good enough for the future. This is how I would describe it. So, business was founded on this kind of 30-minute promise decades ago. Well, I think as we look forward, when you can get anything, food or otherwise delivered, we’ve got to be the absolute best at it. And so we’re working with our franchisees, fortressing is obviously a part of that and fortress stores we see a reduction of about 2 minutes on average in delivery time versus those non-fortress territories. But that’s not all of it. It’s using technology like GPS. We now have technology in our stores that enable us to get pizzas in the oven much faster, based on what customers are ordering digitally. So we’re taking a look at every aspect of it.

Paramount to all of that obviously is safely getting that product to the customer. But we’re looking at ways to take out time through every step of the process from the time you open that app to the time that pizza shows up to your door.

David Tarantino

Analyst | Robert W. Baird

And just a follow-up related to that, when you do make progress on this do you see a pretty good immediate correlation to the sales in the market, when you see this type of improvement?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

The correlation is very strong between averaged delivery times and the sales per household, which is a great measure of customer repeat purchase. So, yes. And I’ll tell you, when you get down to — and we have a number of operators across the US today that are delivering in under 20 minutes on average. When you get below 20 minutes, the inflection in the curve is dramatic.

David Tarantino

Analyst | Robert W. Baird

Great. Thank you.

Operator

Our next question comes from Gregory Francfort with Bank of America. Your line is open.

Gregory Francfort

Analyst | Bank of America Merrill Lynch

Hey. Yes. Thank you for the question. There were some articles last night that the largest franchisee of one of your — the biggest competitor in the US likely is going through bankruptcy. Do you know how much overlap you have with that system? Is that something you have looked at it all? And then maybe at the risk of asking a second question, what is your average franchisee leverage stand today. That would be great. Thanks.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

So on the first question, Greg, I won’t speculate on NPC. It is a really tough operating environment out there in the restaurant industry as we talked about earlier from a cost standpoint and I can tell you that if we were not growing our sales, profit would be declining. As we talked about, we had pretty good same-store sales growth in 2019. And we expect our store level profits to be roughly flat. So you’ve got to grow in order to continue to compete and thrive in the business. We’ve got — given our footprint 6,000 plus stores across the US. Certainly, we’ve got territories that overlap with that franchisees units, but we don’t focus this pretty much specifically on one franchisee of a competing brand or frankly even one competing brand, we’re out there $5 per share in every community that we operate in across the country. I’m going to let Jeff take the second question around the franchisee leverage.

Jeffrey D. Lawrence

Executive Vice President, Chief Financial Officer | Domino’s Pizza, Inc

Hey, Greg. Good morning. On the franchise leverage in the US, we’re very fortunate that nearly 100 independent franchisees submit to us their P&Ls, their balance sheets on a regular basis. So we have a pretty good understanding of where they’re at, and what I would tell you is, we don’t believe that that’s a significant risk for our US business, and not just because they enjoy the best model and economics that they’ve earned alongside of us but because they — in our opinion, they use a little bit of leverage responsibly. So not a big risk for us as we think about getting to those 25,000 units around the world.

Operator

Thank you. Our next question comes from Chris Carril with RBC Capital Markets. Your line is open.

Christopher Carril

Analyst | RBC Capital Markets

Hi. Good morning. Thanks for the question. So how much incremental opportunity is there in your view to highlight Domino’s value proposition in your advertising, maybe particularly from a delivery perspective relative to aggregator delivery. Will that be a greater part of your messaging going forward?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes. Chris, it’s been a core part of the message now for 10 years. Since we first launched 599 and then we really doubled down on it with 799 around the carryout business. So it’s going to continue to be a core part of it. And I think the additional element of this that comes into play I think — when we think about how we compete against the third parties will be the delivery fee component of it relative to what the third parties are charging customers to have food delivered. There’s been a lot of promotional activity in that space with free delivery and for your first order and all those sorts of things, so we’ve yet to fully see how it shakes out. But when we take a look at the value proposition of feeding a family of four with Domino’s inclusive of delivery charges, we feel really good about how that stacks up against what you would pay to have virtually any other type of food delivered to you via a third party.

Christopher Carril

Analyst | RBC Capital Markets

Great. Thank you.

Operator

We have a question from Katherine Fogertey with Goldman Sachs. Your line is open.

Katherine Fogertey

Analyst | Goldman Sachs

Great. Thank you. A question here about the mix on carryout this quarter, both in terms of ticket and of sales. And then with the increased messaging around carryout, are you guys seeing any accelerating trend in the fortress stores relative to the non-fortress stores? And in fortress store itself, if you could comment on if you’re seeing cannibalization to the delivery business or more messaging out there on carryout is bringing in incremental customers or potentially stimulating delivery as well? Thank you.

Jeffrey D. Lawrence

Executive Vice President, Chief Financial Officer | Domino’s Pizza, Inc

Hey. Thanks for the question. This is Jeff. I’ll take a shot at this one. On the mix of the two businesses in Q4 again, carryout is just performing extraordinarily well for us. We’re in our 60th year of the existence in a lot of ways. We were kind of an accidental carryout company for maybe the first 50 years or so. But with the strategic insight around where the pizza industry was going, really trying to address better the consumer needs about that separate occasion, and they are separate occasions. I think people sometimes conflict the two, but our research says, I think our results show that a carryout customer is absolutely different from a delivery customer.

Off lean and into that, as Ritch just mentioned with — we’re many, many years now into the 799 large three topping carryout special, which is all we can get every day of the week. Customers really like it and is really helping to drive some outperformance that you’re seeing drop to the bottom in the total comp. On the delivery side of the business, obviously highly competitive food delivery marketplace it’s very dynamic over the last year plus there, but our franchisees in our corporate stores are holding their own there. The value proposition really shine and through with the 599 Mix & Match offer and as Ritch mentioned multiple times over multiple calls the focus on service and making sure that we’re delighting our customers really helps us capture that long-term value of the customer. So we were super excited to see the sequential improvement Q4 over Q3 on delivery. So that’s what I’d say overall on that.

As it relates to fortress stores versus the stores that have kind of been split with our territory, it’s really the same stuff that we’ve told you. The carryout in the new store, the fortress store almost 100% more than 90% incremental. That’s what the data shows that we are reaching customers that simply weren’t enjoying the Domino’s brand there. So that’s a really important part of the financial equation to get those franchisees excited about the investment opportunity. The delivery side of the business, certainly we are picking up new addresses, but the addresses that are shifting from an old store to a new store, were simply getting it safely to the customer and better service time there. So it’s really gelling together, our franchisees remain super excited about it and we’re going to continue to grow as fast as we can on that strategy.

Operator

Thank you. And our next question comes from John Glass with Morgan Stanley. Your line is open.

John Glass

Analyst | Morgan Stanley

All right. Thank you very much. Can you just maybe talk about the impact of the loyalty program had on 2019 as we sort of think about the year that’s just passed. How has the membership grown, how is the impact on sales grown or what the impact has been. And I guess importantly, I think there must have been some discussion of remembering correctly about maybe at some point changing it right from a visitation to more points or something else that might enhance that continue to help it grow. Is that something you’re contemplating in 2020?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Hey, John, it’s Ritch. So we were pleased with the growth in the loyalty program. As you’ll recall in 2018, we passed the 20 million active member mark and in 2019, we passed the 25 million mark. So it continues to grow and resonate with customers. The tailwind impact on sales that you get for loyalty does decline over time. So in ’19 its nowhere near what you would have seen in ’16 and ’17 right after we launched the program. And we’re always looking at ways that we might be able to enhance it over time. We ran our Points for Pies campaign in the first part of this year to find another way to give value to our customers and we’re going to keep looking at ways to grow and enhance it, because any loyalty program does have a bit of a half-life to it and you have to keep feeding it for it to continue to deliver results.

John Glass

Analyst | Morgan Stanley

Just to be clear, would it be the kind of change read actually shift though the value of point or the way you earn them or would it be more in evolution as you talked about Points for Pies or some other sort of idea that would get people more re-engaged in the program on a near-term basis or short-term basis.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Well, one thing that won’t change, John, will be the purpose behind the loyalty program, which is to drive order count growth in frequency over time. That’s really — it’s the way it’s structured. It’s why it’s a transaction based program where you order 6 times and you get a free pizza as opposed to a spin-based program. So we’re going to remain focused on driving transactions with it because we know transactions drive sales, which drives profits in our business. So with that context, we’re constantly runing research and taken a look at different ways that we can enhance the program. So I can’t tell you today, what will be different about it a year from now, but I can tell you that we’re not going to do anything that gives us away from trying to drive transactions through customer frequency.

John Glass

Analyst | Morgan Stanley

Got it. Thank you.

Operator

Our next question comes from Brett Levy with MKM Partners. Your line is open.

Brett Levy

Analyst | MKM Partners

Great. Thank you. Good morning, everyone. Just following up on the franchise system a little bit, kind of been trying to ask this a little bit differently. You’ve talked about a number of things that you’re doing for the franchisees, but you’ve also talked about some of the pressures that they’re under. What are you hearing right now both domestically and internationally as the biggest asks from you that you’re not already doing. And also, are there any areas where you’re getting any push back from them. Thank you.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes. So, franchisees, Brett, continue to ask for help around technology and that’s something that we’ve — we brought to the system time and time again. I mean, ultimately it is the franchisees job to serve their customers to hire and staff their teams, to motivate and grow and develop their team members. But we as the brand overall can bring technologies to bear that help them run their businesses more efficiently. So that’s why you see, GPS as an example that we’ve rolled out, that’s something that franchisees were hungry for and eager for us to bring to bear. Ultimately franchisees want to grow sales and profits. So our dialog with them outside of specific things like technology is always around how do we work together to continue to grow the system in a healthy and profitable way.

Operator

Our next question comes from Dennis Geiger with UBS. Your line is open.

Dennis Geiger

Analyst | UBS Investment Bank

Great. Thank you. Richard or Jeff, just another one on the strength in the US carryout business and the opportunity. In addition to the fortressing, the service levels, the Pie Pass, and some of the other tech that you mentioned. Could we also see greater marketing and promo efforts even beyond the 799 carryout given the success you’ve seen recently? And I guess particularly given some of your competitors are shifting more towards a delivery focus, does that potentially present an even greater opportunity for you to pick up even more carryouts here? Thank you.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Thanks, Dennis. I’ll try to take that one. The answer on carryout around, are we going to do more to drive that business. The answer is absolutely. Because we see it as a huge opportunity for us. The trends on a transaction basis, it’s 2.5 times the number of transactions that are in the delivery segment in the US and I think we’ve got more opportunities to drive it. We started with this 799 hero offer, we expanded that towards the end of last year to include all five of our crust types that really resonated. So we are definitely thinking about what are the other products or opportunities that we could roll into what is already a great value offer for our customers. We’re working hard on technologies to take friction out of the carryout experience. We’ve got more than 600 of our stores in the US now that have pickup windows, where a customer can pull right up to the window and have the pizza handed through to them as opposed to getting out of the car potentially with the kids and trying to come into the store and pick them up. So we’re looking for more and more ways to make it seamless. Pie Pass let’s them to jump the line. Get up to the front, get the pizza handed to them and everybody likes to see their name on a screen. You know if I’m feeling lonely, I’d order carryout and I go into Domino’s and I’d love to see Ritch up on the screen in the store.

And then to the second part of your question, it’s a really — and it is a really interesting question about this competitor shift. So what we see happening in the industry is a huge increase in delivery, but no incremental restaurant transactions rolling in. So sure there is shif across some brands, there is most certainly shift across channels. And if you look at that, particularly in the high wage markets in the US, if you’re trading drive-through business or pick up business for delivery business, then you are moving your customers to a higher cost channel to serve. So when we think about how we’re going to grow our business and continue to have a very profitable base of franchisees, we got to hold serve and defend that delivery side of the business, but we are pushing hard on carryout, because as you approach $13, $14, $15, $16 an hour labor, that carryout business becomes the profit engine over time.

Operator

Thank you. Our next question comes from John Ivankoe with JP Morgan. Your line is open.

John Ivankoe

Analyst | JP Morgan

First, just a very specific question, and I know that you guys don’t normally like to talk about it. But quarter-to-date, we have had very unusual restaurant trends, especially on the casual dining side, probably a lot of that driven by weather? Good weather, warm weather and lack of snow isn’t necessarily a good thing for you, is there anything that you’d like to call out specifically in the first quarter because expectations could obviously really change based on what you reported in the fourth? And I have a follow-up?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

John we’ll talk about Q1 in April.

John Ivankoe

Analyst | JP Morgan

I got it. In your prepared remarks and I think you touched on this in a few different ways but I would like you to revisit it. You talked about driving efficiency and profitability both at franchisees and corporate. Certainly I understand about GPS being part of that but what other big structural, just not managing pennies and nickels maybe finding bigger ideas do exist that we might be able to see within the US store system and following up on that, what type of efficiencies might — is just on the corporate side, that we haven’t necessarily talked about?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes, John, great question. We’re spending a lot of time on this. And it’s one of the main reasons we built that Innovation Garage in our backyard over here, so that we could accelerate some of these operational efficiency initiatives. I talked about GPS a bit, our AI work and machine learning around team member scheduling, which we’ve been working hard on in our corporate stores to more efficiently schedule, not only to get improvements and in the pilots, we’ve done, not only does it result in lower labor costs, but it also results in better service levels. So there is a win-win there on having the right number of team members in the store at the right time.

We’re also looking at other things that we’ve done for years and years in our business and asking ourselves if we need to keep doing them? And some of these things are lessons that we learned from our international markets. We’ve got more than 1,000 stores outside the US that don’t pre-fold any pizza boxes. For example, which requires a pretty decent amount of labor in the store to do that, and we’re taking a look at things like that and testing them in our corporate store business. We’re looking at the equipment that we use and how that equipment is positioned in our stores, how we think about preparing our stores for the rush which comes at us at dinner time, every night. So we’re breaking down every aspect of the operation to try to find opportunities for efficiency, because we know that labor costs are only going up over time. I’m willing to bet that in my business career no state or municipality is going to lower minimum wage. So we got to be prepared to operate in an environment where costs are going to go up and the customers willingness to pay does not go up linearly with your cost to provide them with that service.

Operator

Thank you. And our next question comes from Jeffrey Bernstein with Barclays. Your line is open.

Jeffrey Bernstein

Analyst | Barclays Bank

Great. Thank you very much. Just a question on the loyalty program. I think you mentioned active now north of 25 million. I was wondering if you’d share any color in terms of whether it’s average usage versus a non-active or whether or not you’ve pushed any greater emphasis on one-to-one marketing in the fourth quarter, kind of trying to dial into the benefit of having that loyalty program. And ultimately how do you incentivize greater adoption. I know you mentioned 85 million I guess, total customers in your database. I’m wondering how you go about pushing that 25 million having gone from 20 million to 25 million even higher from there to help increase usage per household? Thank you.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes. So certainly our active loyalty members buy from us a bit more often than our non-active. So that’s, that’s a big driver of why we want to get them into the program. I think we’ve got a lot of opportunity to continue to drive the program particularly around this growing carryout side of our business, which as I mentioned earlier is not as — digital is not as entrenched in that business as it is with our delivery customers. So we’re looking for ways to make the carryout experience digital experience more helpful and more convenient to our customers as we try to continue to drive adoption that way.

You also asked about how — a bit about how do we use the data, how do we get more targeted? This is an area where we’re early stage right now, but spending a lot of time and energy. Looking at that data set, not just of the 25 million active, but the 40 plus that are enrolled and the 85 plus in our database to say how can we be more surgical and more relevant and how we present offers and opportunities to our customers. And I think we’re on the early — very early stage of becoming effective in that area Jeff.

Operator

Thank you. Our next question comes from Andrew Charles with Cowen & Company. Your line is open.

Andrew Charles

Analyst | Cowen & Company

Great. Thank you. In the last month, the largest domestic carryout only pizza concept launched National delivery through a third party platform. And I’m curious what gives you the confidence that you can defend against short-term headwinds? Your delivery traffic is an incremental 4,000 Pizza restaurants are now aggressively promoting the value of their delivery offering versus yours, which is unusual as obviously we all kind of know the third party delivery usually is more expensive versus your ticket?

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes. Andrew, it’s Ritch. We take every every competitor that enters very seriously. And I think for us, it just further reinforces that we and our system to stay very focused on value. And as we take a look at what the all-in delivered cost of the Domino’s Pizza is, we still feel very good about the value that we can offer our consumers relative to any of the pizza players that have been or are now in delivery. But most certainly, we take every competitor seriously that comes into the business.

Andrew Charles

Analyst | Cowen & Company

Thank you.

Operator

Thank you. Our next question comes from Todd Brooks. Your line is open.

Todd Brooks

Analyst | C.L. King & Associates

Hey. Good morning. Thanks for the question. As we look at maybe the international store base and the slowing of same-store sales performance across 2019. Can we talk about, is it a relatively homogeneous slowing across most of the international partners or are there a few discrete markets that you would call out as being a bit of a headwind to the international same-store sales. Thank you.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Yes, Todd. What I would tell you is that it’s not uniform across the 90 countries that we operate in. And if you start to break it down in the quarter, our emerging markets outperformed our more mature markets. So if you wanted to try to draw a line of distinction there always of course exceptions, but by and large, the emerging markets tended to outperform the more mature markets during the quarter.

Operator

Thank you. And I am showing no further questions at this time, I’d like to turn the call back to Ritch Allison for closing remarks.

Richard E. Allison

Chief Executive Officer | Domino’s Pizza, Inc

Thank you, analysts, and thanks everybody. We really appreciate you joining the call this morning. Jeff and I look forward to speaking with you in late April as we discuss our first quarter 2020 results. Thanks.

Operator

[Operator Closing Remarks]

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