Q4 and FY2020 performance
For the full-year of 2020, the company sold 2,547,339 units. Total deliveries were down 12% year-over-year while retail deliveries were down 6%. The average transaction price for FY2020 was $39,229. GM ended the year with inventory of 410,875 units, down by 205,148 units year-over-year.
The GMC Sierra saw deliveries increase 14% in the fourth quarter and 9% for the full year. GMC retail deliveries were up 14% for the fourth quarter, with five models up by double-digits. Chevrolet saw retail deliveries grow 12% in Q4 while Cadillac recorded a growth of 16%. Retail deliveries of the Buick Enclave rose 21% in the quarter.
Total fleet share rose by around 2 points in Q4 and FY2020. Sales to small businesses were up 27% in the fourth quarter and 5% in the full year.
Outlook
In 2021, GM expects to have a full year of production of the Cadillac Escalade, GMC Yukon, Chevrolet Tahoe and Suburban. The company also has plans to build full-size pickups in Ontario starting in early 2022. GM is particularly bullish about its new full-size SUVs, which began launching at its Texas facility in April.
GM expects the broader US economic recovery to continue in 2021. The company believes rising vaccination rates and warmer weather should help restore normalcy, thereby lifting the job market, consumer sentiment and auto demand.