
The arrangement assumes significance as it is the first time two prominent digital entertainment companies combining viewing platforms to offer their content side-by-side. The bundle pack is likely to be expanded to Germany next year.
Premium customers of Sky in the U.K. and Ireland can look forward to relishing their favorite programmes like Britannia, and Big Little Lies along with top-rated Netflix shows such as The Crown and Stranger Things.
Sky will roll out a new subscription pack offering customers access to full Netflix content
As per the agreement, subscribers of Sky’s high definition service will be able to access full Netflix content. The highlights of the package are a single monthly bill and integrated user interface. Those who currently use the Netflix service are being offered an option to upgrade their subscription to the Sky TV bundle.
Commenting on the collaboration, Sky CEO Jeremy Darroch said, “By placing Sky and Netflix content side-by-side, along with programmes from the likes of HBO, Showtime, Fox, and Disney, we are making the entertainment experience even easier and simpler for our customers.”