Categories Consumer, Earnings Call Transcripts
Genesco Inc (GCO) Q4 2023 Earnings Call Transcript
Genesco Inc Earnings Call - Final Transcript
Genesco Inc (NYSE:GCO) Q4 2023 Earnings Call dated Mar. 09, 2023.
Coporate Participants:
Darryl MacQuarrie — Senior Director of FP&A and Investor Relations
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Thomas A. George — Senior Vice President, Finance, Chief Financial Officer
Analysts:
Mitch Kummetz — Seaport Research Partners — Analyst
Presentation:
Operator
Good day everyone, and welcome to the Genesco Fourth Quarter Fiscal 2023 Conference Call. Just as a reminder, today’s call is being recorded.
I will now turn the call over to Darryl MacQuarrie, Senior Director of FP&A. Please go ahead, sir.
Darryl MacQuarrie — Senior Director of FP&A and Investor Relations
Good morning, everyone, and thank you for joining us to discuss our fourth quarter and full year fiscal ’23 results. Participants on the call expect to make forward-looking statements, reflecting our expectations as of today, but actual results could be different. Genesco refers you to this morning’s earnings release and the Company’s SEC filings, including its most recent 10-K and 10-Q filings for some of the factors that could cause differences from the expectations reflected in the forward-looking statements made today.
Participants also expect to refer to certain adjusted financial measures during the call. All non-GAAP financial measures are reconciled to their GAAP counterparts in the attachments to this morning’s press release, and in schedules available on the company’s website in the Quarterly Results section. We have also posted a presentation summarizing our results here as well.
With me on the call today is Mimi Vaughn, Board Chair, President and Chief Executive Officer, and Tom George, Chief Financial Officer.
Now, I’d like to turn the call over to Mimi.
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Thanks, Darryl. Good morning, everyone, and thank you for joining us today. Many areas of our business shined in fiscal ’23, even as new headwinds emerged with rapidly changing consumer environment.
Coming off of strong fiscal ’22, our footwear-focused strategy allowed us to effectively navigate these more challenging conditions this past year. Record top line results, at both Schuh and Johnston & Murphy help mitigate some of the pressures that weighed on both Genesco Brands Group, and in particular Journeys, following its record year in fiscal ’22. While we expected Journeys to get back some of its stimulus yield gains, the business was tested more than we anticipated.
The effect of decades’ high inflation on the consumer and the elevated footwear channel inventories are the two factors that impacted us the most. Nevertheless, our performance in fiscal ’23 demonstrated resiliency, enabled by our differentiated strategic positioning, the benefits of our multi- division and multi-channel operating model, and our experienced team’s ability to execute and navigate the market turbulence.
In addition to the strong showing from Schuh and J&M other highlights from the year we just finished include, total comps improved sequentially through the year, culminating in a 5% comp gain in the fourth quarter, with both positive store and positive e-commerce comp.
Digital penetration accounted for 20% of direct-to-consumer sales, up from 13% in pre-pandemic fiscal ’20, growing almost 70%. We returned over $70 million to shareholders through share repurchases, totaling 10% of our outstanding shares, and we delivered adjusted EPS of $5.59, an increase of more than 20% compared with pre-pandemic fiscal ’20.
We also made meaningful progress against several key strategic imperatives to drive growth in the years ahead. They include, proving our brand building capabilities and growing Genesco’s branded platform with successful reimagining and repositioning of Johnston & Murphy. Returning to e-commerce growth after absorbing the pandemic gains early in the year, notching a 21% Q4 digital comp and creating the baseline for future growth. Building deeper and stronger connections with our core consumers, powered by our loyalty initiatives at Schuh and J&M, which we will expand to Journeys this year with the launch of its new loyalty program Journeys All Access, and making continued major investments in marketing and consumer insights to drive sales, build awareness and elevate our brands.
We also made significant advancements in our IT transformation with new capacity and capabilities to support omnichannel, e-commerce, consumer analytics, and loyalty.
And finally, we’re pleased with our ESG progress this past year, including our first global carbon assessment and the issuance of our inaugural ESG report. We continue to build the strategic roadmap for additional ESG priorities and look forward to more progress.
Now, I’ll briefly discuss Q4 results by business, before handing the call to Tom, to take you through the financials and our outlook, and after that I’ll outline the key actions and initiatives we’re executing in fiscal ’24 to improve performance and address the challenges that emerged this year.
Beginning with our retail platform in Schuh, let me start by congratulating the team on a successful holiday on top of last year’s successful season and a record finish to a record sales year. On a constant currency basis, sales increased well into the double digits, underscoring its growing strength in the U.K. market, as Schuh continues to outexecute competition and gain market share. Elevated brand relationship and improved access to higher tiered product assortments, combined with effective consumer marketing puts Schuh in a great position to capitalize on holiday demand, despite the high inflation and economic headwinds facing UK consumers.
Demand was strong for both casual and fashion athletic footwear and Schuh enjoyed increased boot sales and higher selling prices. Shoppers chose increasingly to return to Schuh’s physical locations to take advantage of its best-in-class customer service, rewarding Schuh with positive store traffic. Each progress in fiscal ’23 is especially notable, as profitability was up considerably, excluding the substantial onetime rent and other COVID credits Schuh received in fiscal ’22.
Back in the U.S. Journeys remained under pressure in Q4 as the consumer headwinds and excess footwear inventory weighed on demand. During back-to-school consumers shopped when there was a reason to buy and retreated to conserve cash during the in-between periods and we expected the same for holiday. This was a big change from the strong selling environment the prior year, when teens bought anything in stock and available.
The fourth quarter started slowly with warmer weather in November, and while there was a pickup in December, it was not at the level we saw during back-to-school, as the consumer pressured by inflation shopped less and made harder choices on where to spend money. Whilst footwear units were up a little in the quarter, benefiting from a stronger January, overall sales including boots were down due to price-sensitive customers trading down to more excessively priced footwear, at a significant drop-off in add-on purchases like socks.
Against the backdrop of heightened industry wide discounting in response to the over inventory footwear marketplace, while markdowns normalized compared to the prior year, additional discounting did not move enough incremental volume to make it worthwhile. And as a result, Journeys adhered largely the full price selling and we achieved gross margins above pre-pandemic levels.
While both gross margins and sales were at or above pre-pandemic levels, Journeys, like our other retail businesses has since this time absorbed additional marketing and other expenses to support the growth of e-commerce, and has also experienced major selling salary and other cost pressures.
Our strategic efforts to grow e-commerce is achieving success, demonstrated by comps, well into the double digits for Journeys in Q4. However, we must double down on actions to rightsize rent expense and reduce our store cost to better overcome challenging store economics. Tom will discuss this in greater detail, but these cost-rightsizing efforts are critical during a time when expense growth is outpacing sales growth.
That said, well-positioned as the leading destination for fashion footwear for teens, Journeys has a proven track record of powering through economic cycles, and emerging strong with growth and profit opportunities on the other side.
Now to our brands, we’re excited about the potential of Johnston & Murphy and very pleased with the progress, as we reposition the brand for accelerated growth. Our plan to reimagine J&M as a more comfortable, more casual brand with products well-suited for today’s lifestyle is proving out.
A strong fourth quarter culminated in a record sales year with total sales up 17% and 24% respectively, and while store traffic and sales were up considerably, e-commerce with an even bigger highlight. J&M’s product and design team did an exceptional job, matching current trends with fresh compelling products, differentiated with technical features.
Casual and casual athletic were again, the primary drivers of sales, with strong apparel demand, contributing to the positive results. J&M’s products story marketing campaigns proved effective in attracting a broader and a younger consumer to the brand, while building on our premium positioning and price points. Congratulations to the entire J&M team on a successful holiday season and a fantastic year. The plan is working and the future for the business has never been brighter.
Finishing our brand review, I’m pleased to announce that Genesco license brands is now Genesco Brands Group. This name change reinforces Genesco’s strategic commitment to expansion of the company’s branded portfolio, and Genesco Brands Group as a platform for growth. Our stated strategy to elevate Levi’s business to higher tiers of distribution expectedly put pressure on our top line this year.
In addition, the inflated inventories in the channel, combined with much higher freight costs that hit this business especially hard, given its price points made for a very challenging Q4 in fiscal ’23. We believe these issues will subside as fiscal ’24 progresses, which coupled with more distinctive product design will allow the business to drive improved profitability in the coming year and longer term.
Now turning the calendar to this fiscal ’24 year, we continue to experience a consumer holding back on discretionary purchases and elevated footwear industry inventories. As such, we’re taking a cautious view on overall sales and planning the back half with back-to-school and holiday opportunities to be stronger than the front, relying on initiatives and actions we’re taking to drive sales rather than a consumer rebound.
Q1 will be especially challenging with the top line impacted by lackluster boot and other sales, as well as smaller retailer order book. Nevertheless, while the consumer environment remains difficult to predict, I am confident in the actions we’re taking and our team’s ability to execute.
We’re really proud of the strides we’ve made, driving our footwear-focused strategy forward, and all of this starts and ends with our amazing talented people. I’d like to thank you for your tremendous efforts and dedication which paved the way for great success ahead.
And now, I will turn it over to Tom.
Thomas A. George — Senior Vice President, Finance, Chief Financial Officer
Thanks, Mimi. As I review the results, you’ll see, we’re having success, driving digital, turning around Schuh, and capitalizing on Johnston & Murphy’s growth, while also focusing our efforts now on improving Genesco Brands Group and Journeys store channel profitability.
Turning to results for the quarter, consolidated revenue in Q4 were $725 million, essentially flat to last year, but up 2% on a constant currency basis. On a comp basis, the strong performance from both, Schuh and J&M led to total comps of a positive 5% for the quarter, the third straight quarter of sequential growth.
Total store comps were up 1%, while direct comps were up 21%. By business, Schuh total comps increased 20%, J&M total comps increased 23%, and Journeys total comps were down 1%. Finally, Genesco Brands Group sales declined $16 million. We ended the quarter with 15 fewer stores versus the year ago, as we continue to optimize our store footprint and drive productivity in our existing store state.
Digital sales were up almost 60% versus pre-pandemic levels, with digital sales accounting for 25% of total retail sales, up from 22% last year, and 17% in fiscal year ’20. Gross margins were down 250 basis points from last year, the main driver of the year-over-year change was the return to a more normalized promotional environment, compared to essentially none last year, in addition to excess freight and warehouse costs.
By business, Journeys’ gross margin was down 300 basis points, and Schuh’s gross margin was down 120 basis points, given the return to a more normalized promotional environment, but both were still better than pre-pandemic levels.
J&M’s gross margin was down 350 basis points, driven by an unfavorable inventory reserve reversal comparison, normalized promotions and higher warehouse costs. And Genesco Brands Group gross margin was down 640 basis points, pressured by incremental freight and logistics cost. Adjusted SG&A expense was 39.4%, 40 basis points better than last year. Without last year’s onetime COVID rent credits and government relief of $5.2 million, total SG&A leveraged 110 basis points. The leverage was driven mainly by lower performance based compensation and occupancy expenses, which offset increased marketing expenses, and higher compensation cost.
Although, we were able to control selling salaries to a modest increase, the competitive environment and legislated increases in minimum and living wages, continue to pressure our store selling salaries. Moreover, the competitive environment for talent in general is increasing our other compensation costs, especially for IT talent to drive our initiatives.
Rent credits side, we continue to achieve good success driving occupancy costs lower. Across the company, for fiscal ’23 we negotiated 237 lease renewals and achieved a 13% reduction in straight line rent expense with an average term of roughly 2.8 years. This is on top of 192 renewals with a 17% rent reduction last year. With over 50% of our fleet coming up for renewal in the next couple of years, this continues to remain a key opportunity and priority.
Additionally, for Journeys, we plan on closing up to 60 stores and are evaluating more stores for potential closure. We believe, we will recover a good amount of the lost sales and profits through our online business in nearby stores, while at the same time reducing our store fixed cost base.
In summary, fourth quarter adjusted operating income was $51 million, a 7% operating margin, compared to $66.4 million or 9.1% last year, and 8.8% pre-pandemic. The return to a normalized markdown environment and corresponding decrease in gross margin had the biggest impact versus last year. While increased expenses had the biggest impact versus pre-pandemic results.
For the quarter, our adjusted non-GAAP tax rate was 25.2% which compares to 25.3% last year. This all resulted in adjusted diluted earnings per share of $3.06 for the quarter, which compares to $3.48 last year.
Turning now to capital allocation and the balance sheet. We carried strong cash balances into the year of about $300 million, which enabled us, not only to reinvest in our business but also accomplish the formidable task of reinventorying at the same time return significant capital to shareholders.
In terms of specifics, we purchased roughly $195 million in net inventory and completed $73 million of share repurchases in fiscal ’23.
While net inventories were up considerably year-over-year, we believe it’s more meaningful to compare this year’s inventory to pre-pandemic levels, since supply chain limitations resulted in unusually low inventories last year. Inventories were 25% higher than fiscal year ’20 on a quarterly sales increase of 7%. These inventory levels are still higher than we would like relative to sales, but substantially all of the higher inventory can be attributed to solid core product, for both Journeys and J&M. We have adjusted by trimming first half receipts, approximately 30% from last year and we’ll adjust future buys accordingly. Thus, we do not believe we will be required to take incremental markdowns to right size inventory levels. Selling through this inventory, along with the normal cash generation we expect for fiscal year ’24, we’ll add to our cash balances and leave us with a balance sheet that remains a strategic asset.
Over the last year, we repurchased 1.4 million shares or 10% of the outstanding shares at an average price of $52.66. We did not repurchase any shares in the fourth quarter. Over the past four fiscal years, we have repurchased almost 40% of our outstanding shares, and have $34 million remaining on our current authorization, which we can use opportunistically.
Capital expenditures in Q4 were $20 million and depreciation and amortization was $11 million. We opened 17 stores, which were primarily off-mall and closed 11 during the fourth quarter, to end the quarter with 1,410 total stores. For fiscal year end ’23, total capital expenditures and depreciation and amortization were $50 million and $41 million, respectively. Not including $8 million in net capital and related depreciation for our new corporate headquarters.
Now turning to the coming year, a pillar of our footwear-focused strategy is reshape the cost base to reinvest for future growth. And as Mimi emphasized, we must double down on reducing the store cost structure and manage the labor and other cost pressure prevalent today. We are taking immediate action and have implemented a cost program for fiscal year ’24, aimed at reducing expenses by $20 million to $25 million. Areas we have targeted includes, selling salaries, rent expense and credit card fees, among others, with a large portion of the savings hitting the Journeys’ P&L.
We will benefit from projects to increase efficiencies, like receiving automation in our main distribution center for much of this fiscal year. But we will also anticipate future efficiencies from store labor time studies being conducted at Journeys and Schuh. This cost program is intended to reduce the rate of expense growth, while at the same time, we are conducting a more holistic review of our cost structure, in evaluating additional areas of savings.
Moving to guidance. Given several unique challenging factors that are combining to make for a first quarter, that is very different than our typical first quarter. I’m going to start by touching on Q1 and providing more specific quarterly guidance than we usually do. Starting with the top line, Journeys has been impacted on multiple fronts, including a tough comparison to last year, when the business benefited from pent-up consumer demand for purchases of late arriving holiday boot and other inventory. Warmer weather has meaningfully dampened demand for boots in this fiscal year and the trade-down in price points continues to weigh on average selling prices and sales. At the same time, Genesco Brands Group is anniversarying large fill-ins to accounts that were replenished in from supply chain disruption last year.
As I discussed, this year retailers have materially cut back on orders, as they work to clear excess product. With this we expect Q1 sales to be down high single digits versus last year. Regarding Q1 gross margins, we expect normalized markdowns at Journeys will result in an overall gross margin decrease of 40 to 50 basis points. Comparisons to the unusually low levels of promotional activity, we experienced through the pandemic supply chain constraints to taper off in the second quarter, alleviating some pressure on Journeys’ margins.
However, the sales decline in what is traditionally one of our lowest volume quarters will result in roughly 400 to 500 basis points of SG&A deleverage, given our high fixed cost base, resulting in a Q1 earnings per share loss, including roughly $1.5 million of interest expense, and a basic share count of around 11.9 million shares.
We expect year-over-year comparisons in subsequent quarters to improve considerably, as we move away from winter assortments and spring merchandise sell-ins.
Now to the full year. Based on the macroeconomic uncertainty and near term headwinds facing Journeys and Genesco brands I just mentioned, we’re taking a conservative approach in planning our business accordingly. For Schuh and J&M, we’re excited about continued momentum and J&M should especially benefit from being in a better inventory position through the year. But we’re not expecting the same level of growth we’ve most recently experienced.
We are assuming the Journeys’ consumer will continue feeling the effects of inflation, and therefore prioritize back-to-school and holiday, when there is a reason to shop and limit spending during the other parts of the year, adding to our view that the back half will be better than the front half. Taking all this into account, we expect fiscal year ’24 sales to range from flat to up 2% or down 1% to up 1%, excluding the 53rd week, and adjusted earnings per share to range from $5.10 to $5.90 per share. With our best current expectation for sales and earnings per share, near the midpoint of the range, we’re roughly flat to last year. Note that the 53rd week adds approximately $25 million of sales, and adds a small negative effect on earnings per share.
Some color on sales by business. For Journeys, we expect first half sales to be down, driven mainly by a decline in the first quarter, we expect modest growth in the back half as our strategic initiatives kick in, resulting in roughly flat sales for the year. For Schuh we expect growth at about the same rate as last year, for Johnston & Murphy at a more moderate pace than last year’s recovery year, and for Genesco brand’s challenging first half and modest growth in the back half.
We expect gross margin rates to be up 35 to 45 basis points, as we benefit from lower freight and logistics costs, and continued margin improvement at Schuh. Container and other freight costs have come down significantly, and we expect we will see this benefit in the back half, once we have sold through the inventory that currently carries these higher costs. We expect adjusted SG&A as a percentage of sales to deleverage 40 to 70 basis points, with the $20 million to $25 million cost reduction program and other actions, working to offset cost pressure.
In summary, we expect an operating margin similar to fiscal year ’23 with the macro and industry challenges, offsetting our near term strategic margin expansion efforts. Our guidance assumes no additional share repurchases which results in fiscal ’24 average shares outstanding of approximately 12.2 million shares, and we expect the tax rate to be approximately 26%.
Now, I would like to turn the call back over to Mimi.
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Thank you, Tom. We’re excited about the actions we’re taking to drive our business forward in the coming year. Fundamental to our footwear-focsued strategy, our six strategic pillars that emphasize continued investment in digital and omnichannel, deepening our consumer insights, driving product innovation and reshaping our cost base. This strategy leverages our team’s exceptional direct-to-consumer expertise and the synergies between our retail and branded platforms.
Given our expectation that Journeys’ consumers will continue making hard choices about how to spend their dollars this year, Journeys’ talented merchants are expanding even greater efforts to elevate brand partnership to secure access to higher tiered products, gain higher allocations of must-have products and place more focus on SMUs and products unique to Journeys. These efforts also entail shifting the mix further to more accessible price point products.
Another key area of focus is consumer engagement and loyalty, part of our third strategic pillar, building deeper consumer insights to strengthen customer relationships. We’re looking forward to the launch of the Journeys’ loyalty program before back-to-school. This program will not only give shoppers a reason to buy, but will also incentivize teens to concentrate their branded footwear purchases with Journeys. It will elevate Journeys’ brand awareness, promote the Journeys’ brand and let our teams interact with customers on a more frequent basis.
Last year’s launch of the Schuh loyalty program, well surpassed our expectations with 1.4 million sign-ups in about nine months, and a 6% increase in repeat purchase frequency for members versus non-members. The J&M Insiders program with over 700,000 new members in its first year has led to improved average transaction size.
We’re expecting the same kind of impact to fit Journeys’ programs and paired with e-marketing campaigns around the loyalty launch and a larger overall customer base, we’ll be targeting sign-ups in excess of those achieved in our other programs. Following their promising launches, we’re anticipating further gains from the Schuh and the J&M programs as well.
With these loyalty initiatives underway and access to even more first-party data, we’re investing in our data and analytics talent and leveraging CRM tools to dial into more targeted digital advertising, reducing inefficient spend and driving higher impact for the dollar spent.
Another initiative to drive growth and relating to our second pillar, maximizing the relationship between physical and digital, will be the much anticipated launch of buy online pickup in store or BOPUS at Journeys and J&M. This program will not only give the consumer more choice of when and how to receive their purchases, but will also give greater ability to see availability of products online. Roll out of BOPUS follows a multiyear series of projects, including updated inventory accuracy, investments to improve our order management and inventory tracking capabilities, and roll out of new point-of-sale software and hardware, which integrates BOPUS functionality for a streamlined store experience. We expect BOPUS will follow with launch, following Journeys’ loyalty later this year.
BOPUS will be a key driver of digital sales, as part of our first strategic pillar, accelerating digital to grow direct-to-consumer, and represents as much as 20% of Schuh’s online sales. Loyalty, CRM efforts, site enhancements added investment in digital marketing and increased web-only inventory will also contribute.
Our goal after absorbing the pandemic gains is to reaccelerate digital growth back to double digit levels. At 20% of our retail business currently and with double digit levels of profitability, this will be a meaningful contributor.
In addition, we’re building on our partnership with ambassador, Karl Jacobs with his 28 million social media followers and the 100 plus influencer partnerships and brand seeding from this past year.
Completion of the roll out of the new point-of-sale software and hardware in North America will not only streamline BOPUS functionality, but will also unlock additional store technology capabilities and efficiencies. This new configuration incorporates iPads used for selling receipts processing e-commerce orders and mobile checkout, which is especially beneficial for line busting during peak selling days. Onboarding, training and store operational activities, like visual merchandizing changes are delivered more efficiently through this new system.
Another omnichannel initiative we’re making good progress on is the advancement of Journeys’ off-mall strategy. We view stores as strategic asset offering consumers immersive experiences, very different from what can be achieved online. Success with a number of early off-mall locations that delivered attractive four-wall results encouraged us to develop an expanded pilot to open up to 25 additional off-mall stores in places like power centers.
And our test and learn approach is designed to help refine the product mix, to determine optimal covenants, and accelerate the maturation curve. With these stores comes more marketing investment to drive awareness, but a much more favorable rent structure, thereby reducing our store fixed cost base and putting us in a position to diversify away from mall. We’re enthusiastic about this growth opportunity. It gives us the potential of several hundred additional locations we can roll out quickly once we have refined the approach.
Finally, our fourth strategic pillar is intensifying product innovation and trend insight efforts. A prime example of the success we’re having is the work J&M has done to transition the business from a dress shoe resource to 80% to 90% of its footwear sales now under the casual and casual athletic categories, featuring hybrid products, boasting technical features, customers can wear to work or wear to play. McGuffey, Amherst and Upton are some of the franchisees driving these positive results.
For this upcoming year J&M is planning to launch four new hybrid casual and five new boot constructions, plus J&M\s first-ever true walking running shoe. Further expansion into J&M collection, a higher-tiered offering, Golf boys and women’s will drive incremental growth. In addition, new XC4 collection of wovens knit blazers and outerwear, as well as new knit sizes will build on apparel sales that now constitute roughly 40% of J&M’s DTC revenue.
So to close, while the environment has posed many novel challenges, we remain very optimistic about the future of our business and excited to advance our footwear-focused strategy, to deliver growth and value-creation.
And operator, we’re now ready to open the call to questions.
Questions and Answers:
Operator
Thank you. [Operator Instructions] Our first question comes from the line of Mitch Kummetz with Seaport Research. Please proceed with your question.
Mitch Kummetz — Seaport Research Partners — Analyst
Yes, thanks for taking my questions. I’ve got a handful. Just going to go one at a time, I hope that’s okay. So my first question — and I do appreciate all the color on Q1. It sounds like the pressure there is going to be at Journeys and the Brands Group. Could you just add more color to that, I mean, is there any way you could kind of give us sort of a comp range on Journeys? It sounds like the Brands Group is going to be down. I mean we’re talking kind of down double-digits. Anything more there would be helpful.
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Mitch, thanks for the question. We are calling Q1 out in particular, because there is a big swing from last year to this year, and there are several unique factors for this year making it a different first quarter. And it’s mostly around sales and gross margin. And so it’s really we’re seeing Journeys’ comps were quite favorable last year. And what we are not seeing this year is, boot sales. Boot sales were down quite a bit. There has been unusually warm weather that’s affected much of the country.
And as we mentioned, our non-footwear sales are down as well. The consumer is holding back and just really budgeting what they are spending and not spending anything beyond that. Last year we had a really good receipt months and we were able to get new product out into the system to feed robust demand.
We also expect tax refunds to be lower this year in the aggregate so far they’ve paced with last year. But all-in-all the COVID tax credits are going to be down a little bit versus a year ago.
And Genesco Brands as you said, last year we had great sell-ins due to supply chain disruption, and this year we’re not anniversarying that. And then the final thing I’d point out is that, gross margins, we have been anniversarying the big pickups that we had due to just essentially no markdowns during robust demand times. And this is the final quarter that we are going to be in anniversarying that and returning to more normalized markdowns, and that in fact impacts us as well.
Mitch Kummetz — Seaport Research Partners — Analyst
Okay. And then maybe moving on, you talked about $20 million to $25 million in savings I believe from a cost program. Is there any way to kind of provide some cadence around that. I don’t know how quickly that kicks in. And then you mentioned selling salaries as a component of that. I am kind of curious, how much of the cost improvement is really driven by that, and how much ability you have there to really kind of cut?
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
I’ll give a bit of color and then turn it over to Tom. But we are looking — we have a very targeted cost program, and that $20 million to $25 million is what we are expecting to get from this year and selling salaries are going to be a big component of that. We’ve had a lot of — our two big expense drivers are rent and selling salaries. We’ve had a lot of success in driving down rent expense.
But let me turn it over to Tom for some more specifics.
Thomas A. George — Senior Vice President, Finance, Chief Financial Officer
Yeah, Mitch, we feel really good about our progress there and we do you expect to achieve the $20 million of that in this fiscal year. Most of it in the back half and most within the back-half, most of it in the fourth quarter. So really pleased about that.
And to your point on selling salaries, we do, we’ve really been digging in there. We got a good understanding of what it takes from an hour perspective within the stores to not only obviously in-store customers but deliver and fulfill on our e-commerce business. So about half of it is selling salaries than a significant portion of the remaining half is reductions in rent, then there are some other variable store expenses. We’ve been looking at that we think we have opportunity to reduce there, including credit cards and some of the inter-store kind of freight activity, we think there’s opportunities there.
I think just the only other thing to point out that the savings in the fourth quarter there that we’re going to achieve is somewhat muted by that is where the 53rd week plays in, and that’s somewhat leading stuff of that savings in the fourth quarter.
Mitch Kummetz — Seaport Research Partners — Analyst
Okay. And then you mentioned 60 store closures at Journeys, it looks like, 33 of those are happening this year. Again, can you just kind of help us with the cadence of this year’s store closings? And then also, assuming that the bulk of those sales transfer to other stores or online, how much op margin can you pick up in the process of closing those 60 stores?
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Yeah. So as we’ve been looking at stores and overall levels of volume, why we have targeted and we’re actually targeting 64 for this year, Mitch. And that is based on whether stores are contributing at the levels that weren’t keeping them operating given some rising costs. And when you think about it, if you — it doesn’t take a lot of transfer in order to have the economics come out about where they are at the stores, and particularly productive. And so there can be a relatively small amount of transfer to another store, leveraging that fixed expense base and eliminating the fixed expense base from the store that’s being closed.
Then in addition to that, we have dialed in a lot more, specifically to exactly how much we can transfer to online. We’ve got great first-party data. Our customers trust us, they give us the information, and we have increased ability to be able to direct that customer either to another store or to online.
Mitch Kummetz — Seaport Research Partners — Analyst
Well, Mimi, you talked about elevated footwear channel inventory, do you have any sense as to when you think that might normalize and how much of this is, issues with kind of the vendor community and their direct discounting versus, maybe what you’re seeing with some of your kind of retailer competitors?
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Really, Mitch, it’s both, we had come out of the best full price selling environment. We’ve ever seen everybody was excited about the consumer demand at the time, and with the backup in the supply chain, everything, it was the perfect storm everything landed at once, where a lot of great inventory landed and consumers pulled back at the same time.
And so we’ve been seeing brands really working on getting their inventory levels down, and we’ve also seen retail partners doing that as well. And what that translated into is to just much more promotional activity, a lot more markdowns were full price seller. As I said, we tried more promotions, but it quite frankly didn’t move the needle against the backdrop of such a vigorous promotional environment.
And the outlook right now, I mean, we’ve been following this, and we were optimistic that we’d be in better — in a better place right now. But we really are thinking that it’s going to be by the second half once inventories have continued to sell off. And in the meantime, we continue to have our margins hold up quite well. We’re above pre-pandemic levels for both Journeys and Schuh, and we’ll just continue to manage our overall inventory until we get to a point where our inventory is right sized.
Mitch Kummetz — Seaport Research Partners — Analyst
Okay. And then last question on the order book. I think, Tom, in your comments around the full year, you talked about the Brands Group being difficult in the first half. Again, I assume that’s a function of a challenging spring order book. But I would guess that retailers are being pretty conservative ordering fall as well. Are you seeing that and does that put pressure on the Brands Group in the back half also?
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
It’s less pressure that we’re seeing in the back half. Right now we have absorbed a lot of that spring order book, and we are seeing some bright spots and some green shoots with several retailers turning back on orders. There is definitely more robust appetite in the value channel, we’re seeing consumers shift down into trying to look for value quite frankly. And so there are differences in terms of the channels that are being served. And Tom might add something to that as well.
Thomas A. George — Senior Vice President, Finance, Chief Financial Officer
I think that’s sort of our take on it. I think, just little bit of a general dynamic change this year, especially for those accounts. They want the brands so to speak, in this case, our branded our licensed Brands Group to be able to take more of that inventory risks. And at the same time how these conversations go at the same time, they want us to be able to fulfill in season. So we believe, consistent with the earlier discussion on when the inventories and that those channels normalize that we believe, they will get more normalized by midyear and then we’ll be ready by for the back-half of the year to be able to fulfill in-season orders.
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
And we do think there will be upside there because we will be anniversarying the promotional activity that happened in the back part of the year last year.
Thomas A. George — Senior Vice President, Finance, Chief Financial Officer
That’s right.
Mitch Kummetz — Seaport Research Partners — Analyst
All right. Well, thanks for taking all my questions, and best of luck.
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Thank you, Mitch.
Operator
Thank you. Ladies and gentlemen, that concludes our question-and-answer session. I’ll turn the floor back to Ms. Vaughn for any final comments.
Mimi E. Vaughn — Board Chair, President and Chief Executive Officer
Thank you for joining us today, and we look forward to talking with you when we report first quarter earnings.
Operator
[Operator Closing Remarks]
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