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HOG Earnings: Harley-Davidson Q2 profit falls on sales slowdown

Motorcycle manufacturer Harley-Davidson Inc. (NYSE: HOG) reported a sharp fall in revenues and earnings for the second quarter of fiscal 2025 as shipments decreased amid soft demand and planned dealer inventory reduction. The company reported net income of $108 million or $0.88 per share in the June quarter, compared to $218 million or $1.63 per […]

July 30, 2025 1 min read

Motorcycle manufacturer Harley-Davidson Inc. (NYSE: HOG) reported a sharp fall in revenues and earnings for the second quarter of fiscal 2025 as shipments decreased amid soft demand and planned dealer inventory reduction.

The company reported net income of $108 million or $0.88 per share in the June quarter, compared to $218 million or $1.63 per share in the comparable period last year.

Harley-Davidson Q2 2025 earnings

The weak earnings performance reflects a 19% fall in revenues to $1.31 billion in Q2. Motorcycle sales dropped 15% during the three months.

Jochen Zeitz, CEO of Harley-Davidson, said, “Our strategic partners have valued the HDFS business at approximately 1.75x post-transaction book value. We expect this will unlock $1.25 billion in cash and leaves HDFS well positioned to serve our customers and dealers.”

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Prior Performance

  • Harley-Davidson Q1 2025 earnings infographic
  • Harley-Davidson Q4 2024 earnings infographic
  • Harley Davidson Q3 2024 earnings infographic

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