Uber Technologies, Inc. (UBER) Q1 2020 earnings call dated May 07, 2020
Corporate Participants:
Emily Reuter — Investor Relations
Dara Khosrowshahi — Chief Executive Officer
Nelson Chai — Chief Financial Officer
Analysts:
Brian Nowak — Morgan Stanley — Analyst
Justin Post — Bank of America Merrill Lynch — Analyst
Ross Sandler — Barclays — Analyst
Heath Terry — Goldman Sachs — Analyst
Doug Anmuth — JPMorgan — Analyst
Eric Sheridan — UBS — Analyst
Mark Shmulik — Bernstein — Analyst
Jason Helfstein — Oppenheimer — Analyst
Mark Mahaney — RBC Capital Markets — Analyst
Lloyd Walmsley — Deutsche Bank — Analyst
Nathan Mitchell — SunTrust — Analyst
John Blackledge — Cowen — Analyst
Brian Fitzgerald — Wells Fargo — Analyst
Presentation:
Operator
Good afternoon, everyone. And thank you for calling today’s Uber Technologies Q1 2020 Earnings Conference Call. [Operator Instructions] Later, we will conduct a live interactive question-and-answer session. [Operator Instructions]
I will now turn the call over to your first speaker, Emily Reuter with Investor Relations. Ma’am, please go ahead.
Emily Reuter — Investor Relations
Thank you, operator. Thank you for joining us today, and welcome to Uber Technologies’ first quarter 2020 earnings presentation. On the call today, we have Dara Khosrowshahi and Nelson Chai. We also have Kent Schofield, and this is Emily Reuter from the Investor Relations team.
During today’s call, we will present both GAAP and non-GAAP financial measures. Additional disclosures regarding these non-GAAP measures, including a reconciliation of GAAP to non-GAAP measures are included in the press release, supplemental slides and our filings with the SEC, each of which is posted to investors.uber.com. I’ll remind you that these numbers are unaudited and may be subject to change.
Certain statements in this presentation and on this call may be deemed to be forward-looking statements. Such statements can be identified by terms such as believe, expect, intend and may. You should not place undue reliance on forward-looking statements. Actual results may differ materially from these forward-looking statements and we do not undertake any obligation to update any forward-looking statements we make today.
For more information about factors that may cause actual results to differ materially from forward-looking statements, please refer to the press release we issued today, as well as risks and uncertainties included in the section under the caption Risk Factors, and Management’s Discussion and Analysis of Financial Condition and Results of Operations in our annual report on Form 10-K filed with the SEC on March 2, 2020, and in any subsequent Form 10-Qs and Form 8-Ks, filed with the SEC.
Following prepared remarks today, we will open the call for questions. The remainder of this discussion, all growth rates reflect year-over-year growth unless otherwise noted.
With that, let me hand it over to Dara.
Dara Khosrowshahi — Chief Executive Officer
Thanks, Emily. And thank you all for joining us today. Since seven weeks, since I updated you last on the state of our business. And at that time, there have been some hopeful signs. Cities are beginning to open up or at the very least planned for recovery, early but promising results in clinical trials for potential treatments and vaccines and perhaps most inspiring of all, global solidarity in support of those on the front lines. But there remains a lot unknown. Clear that the city, states and countries will take action to reopen at different speeds and at different ways and there is a little consensus over the right way to do it.
Given this backdrop, I want to tell you how I’m managing Uber both through this crisis and for the long term. My objective is based on the old Wayne Gretzky quote, “skate to where the puck is going, not to where it’s been”. For Uber that means tight focus in three key areas. First, while we have a very strong balance sheet. It’s my job to ensure that remains the case, regardless of how fast or slow the recovery is. Accordingly, we’re taking a hard look at our overall cost structure and our Other Bets to ensure our core business of Rides and Eats emerges stronger than ever.
We’ve significantly reduced our marketing incentive spend and deferred real estate capex for planned offices in Chicago, Dallas and Mexico City. Careem, our wholly-owned subsidiary in the Middle East took the difficult step of reducing its workforce by 31%. Yesterday, consistent with lower trip volumes in our hiring freeze, we announced a reduction in our customer support and recruiting teams by more than 3,700 employees. And this morning we announced of our merging of JUMP unit into Lime. With this deal, Uber customers will still have access to bikes and scooters through our app resulting in an annual EBITDA savings of $160 million in addition to meaningful capex savings.
Altogether, the actions we’ve taken and the actions we intend to take in the near future will result in a reduction of more than $1 billion in annualized fixed cost versus our Q4 plan. Reaching profitability as soon as possible remains a strategic priority for us. We believe the disruption caused by COVID-19 will impact our timeline, but by a matter of quarters and not years.
Second, at a time when our Rides business is down significantly due to shelter-in-place, our Eats business is surging. We’ve seen an enormous acceleration in demand since mid-March with 89% year-over-year gross bookings growth in April excluding India. And just last week, Eats crossed the $25 billion gross bookings annual run rate. Additionally, there has been a tremendous increase in restaurant sign ups leading up to rapid improvement in selection in major markets like the US as well as behavioral shifts, but the willingness of — on the part of fine dining establishments to sign up for delivery. We believe these trends are here to stay and will result in expansion of the entire category.
Some of you will recall my commitment on our Q3 2019 call to invest aggressively only in markets where we’re confident we can establish or defend are number one or number two position. Consistent with that strategy on Monday, we announced Eats will exit eight countries. This move will allow us to redouble our efforts in markets with larger long-term potential and higher returns like the US. Improving Eats margin and cost structure over time, just as we did with Rides remains a key priority and we’re seeing improvements due to larger order sizes, improved career efficiency and more efficient marketing and customer acquisition.
Finally, I want to talk about what we’re seeing in our Rides business today, and I won’t sugarcoat it. COVID-19 has had a dramatic impact on Rides with the business down globally around 80% in April. Still, there are some green shoots driving restrained optimism. We’ve seen week-on-week growth globally for the past three weeks. This week is tracking to be our fourth consecutive week of growth.
Last week, we saw 9% trip growth and 12% gross bookings growth globally week-on-week. We believe that US is off the bond. US gross bookings were up last week by 12% overall week-on-week including New York City up 14%, San Francisco up 8%, Los Angeles up 10%, and Chicago up 11%. Perhaps more interestingly gross bookings in large cities across Georgia and Texas, these are two states that have started opening up significantly are up substantially from the bond at 43% and 50% respectively. Hong Kong is back to 70% of pre-crisis gross bookings levels. And in India, we began operating again in designated green and orange zones, which account for more than 80% of the country’s 733 districts.
In France, a survey of Riders who are active before COVID shows two-thirds expect to take their next Uber ride within a month, 90% expected to do the same in less than three months and 98% of all riders say, they will take a trip again, suggesting pre-COVID usage will build back steadily. Nevertheless, it’s very early days. Our expectation is that the recovery will vary geographically and will be nonlinear, meaning we’ll see some markets on recovery, while others temporarily retreat.
As the only truly scale global player, we think this represents an advantage, both in terms of revenue coming in as well as operational insights we can apply across markets. To date, we’ve seen that the rebound has led by week day 95 trips, including commute use cases. The reference in 2019, 80% of our gross bookings were delivered from trips in a user’s home city meaning people traveled around their own communities and 95% from trips in a user’s home country. We expect that a recovery led primarily by commute trips will open up exciting new prospects for Uber for Business as companies look to move their employees to and from offices, as well as partnership opportunities with transit agencies to move essential workers. We’re aggressively pursuing both and already working with MTA in New York to do the latter.
Now a bit more on our Q1 performance. Our Rides business experienced strong momentum through February with the year-over-year gross bookings growth of nearly 20% for the two-month period consistent with Q4 ’19. As the lockdowns began to affect our business in mid-March, we experienced trip and gross bookings declines of nearly 40% and despite this sudden deterioration, we’re able to maintain strong Q1 take rate of 22.8% and Rides adjusted EBITDA margin of 23.5% of adjusted net revenue, clearly demonstrating the variable cost structure of our Rides business.
Our Rides focus is now turning to recovery, specifically on providing safe experience for drivers and riders as they start to move around the communities again. And as we publicly confirmed several days ago, we’re working through plans to require drivers and riders to wear masks or face coverings when using Uber in certain countries including the US. As a category leader, we intend to continue to set the standard for safety moving forward.
As the Rides business recovers, we believe we have a structural advantage for a number of reasons. Rides only players have been disproportionately impacted. While our Rides bookings were down 80% in April, our total company is only off about 40%, helped significantly by Eats. Eats has also allowed us to maintain high engagement with our existing customers and to bring in new customers onto our platform. This positions us to have a faster recovery than Rides only players.
We also have a profitable Rides business globally with many non-US markets that are higher margin allowing us to cross subsidize as necessary. Our marketplace will also enter recovery from a position of strength since we have a larger rider and driver base. Purely, many drivers have spent their time on Uber during this period, because we’ve been able to offer them an alternative source of work in food delivery. Finally, we expect our shared rides will be less important in the near term. This is historically a sweet spot for our primary competitor in the US with around 50% category position on shared rides.
Now, turning to Eats, which performed extremely well in Q1, generating $4.7 billion gross bookings, up 54% year-on-year and accelerating net revenue to 124% growth year-on-year, while expanding take rate to 11.3% and significantly reducing EBITDA loss to $313 million. In addition to our core Eats product, we are seeing strong demand for grocery and convenience items, given that we’ve accelerated our plans, launching partnerships with supermarket chains and convenience stores around the world, allowing them to sell a limited menu of everyday essentials via restaurant platform
From early March levels grocery and convenience gross bookings increased 117% over the same period, while active storefronts increased 34% including Carrefour, one of Europe’s largest supermarket chains. Finally, in the next few months, we expect to close our acquisition of Cornershop, one of the largest grocery delivery platforms in Latin America with operations in Chile, Mexico, Brazil, as well as Toronto. Given the expected stickiness of grocery post-COVID, and our footprint in LatAm, we look forward to closing this transaction as soon and creating an integrated product across the Cornershop, Uber and Uber Eats apps.
While no one could have predicted the swift and intense impact that COVID would have had on our lives and our business, I’m incredibly proud of the quick and decisive action our team has taken to respond to the ever-changing environment.
And now over to Nelson for more details on the numbers.
Nelson Chai — Chief Financial Officer
Thanks, Dara. Now onto the GAAP results for Q1 2020 with comparisons year-over-year unless otherwise noted. Our GAAP revenue of $3.5 billion was up 14%. GAAP cost of revenues excluding D&A of $1.8 billion decreased to 50% from 54% of revenue in Q1 of 2019. GAAP EPS was a loss of $1.70 and compares to a loss of $2.23 in Q1 of 2019. For the remainder of the call unless otherwise noted, I will discuss key operational metrics as well as non-GAAP financial measures excluding pro forma adjustments such as stock-based compensation.
Our total global trips of $1.7 billion grew 7%. Global trips were driven primarily by growth in Eats, particularly in EMEA and Latin America. MAPCs were 103 million, up 11%. As a reminder, our MAPCs are calculated as an average during the three months of the quarter and March is heavily impacted by the pandemic. Total company gross bookings of $15.8 billion grew 8% or 10% on a constant currency basis.
Adjusted net revenue or ANR was $3.3 billion, up 19% on a constant currency basis. Our ANR take rate was 20.6% of gross bookings, up 180 basis points as both Rides and Eats improved take rates. Non-GAAP cost of revenues excluding D&A decreased to 46% from 50% of ANR. Insurance and payments as a percent of ANR improved quarter-over-quarter and year-over-year.
Turning now to non-GAAP operating expenses. Operations and support decreased year-over-year to 15% from 16% of adjusted net revenue, reflecting continued Rides support efficiency improvements, partially offset by a mix shift to Eats, where we are making progress, automating customer support, but where contact rates remain higher than Rides.
Sales and marketing decreased to 26% from 36% of adjusted net revenue versus Q1 2019. This decrease is primarily due to lower marketing and promotion spend, particularly in Rides. R&D remained flat at 15% of adjusted net revenue, G&A increased to 18% from 15% of ANR versus the year-ago quarter. Quarter-over-quarter our spend remained relatively flat, but increased as the percentage of adjusted net revenue due to the top line pressure in COVID-19. Our Q1 2020 total adjusted EBITDA loss of $612 million were a $257 million improvement year-over-year.
Now I’ll provide additional detail on our segments. Rides gross bookings of $10.9 billion declined 3% on a constant currency basis, led by the US, but due to the COVID-19 impact taking hold in March, offset by positive growth in Latin America and EMEA. Rides ANR of $2.5 billion grew 6% on a constant currency basis with take rate of 22.8%, which improved both year-over-year and quarter-over-quarter due to rationalization of incentive spend, mainly in the US. Importantly, global Rides gross bookings and ANR on a constant currency basis and excluding shared rides were growing in the mid 20% and high 20% respectively during the months of January and February.
Rides adjusted EBITDA of $581 million were 23.5% of ANR, in the months January and February, Rides is producing a record 30% adjusted EBITDA margin. Eats gross bookings of $4.7 billion grew 54% on a constant currency basis, driven by continued tailwinds and stay at home orders in US and international markets. Eats ANR of $527 million, up 124% on a constant currency basis due to a mix shift towards small and medium sized restaurants driving higher basket sizes coupled with courier payment efficiencies, namely in the US.
Excluding Eats India, which we divested to Zomato in January of this year, Eats take rate was 11.6%. This represents a significant 150 basis point improvement quarter-on-quarter, which puts us well on our path to achieving our 15% long-term take rate target. Importantly, we are confident these take rate improvements are structural improvements.
Eats adjusted EBITDA loss was $313 million or negative 59.4% of ANR. That does represent a 50% or $148 million quarter-over-quarter improvement. Given this large improvement quarter-over-quarter, we expect Eats adjusted EBITDA losses in Q2 to be similar to Q1, which would be another year-over-year improvement despite Eats gross bookings likely coming in well above our plan.
Furthermore, we expect adjusted EBITDA margins continue to improve in Q3. Uber Freight grew ANR to $199 million, an adjusted EBITDA loss of $64 million. Our Other Bets segment had ANR of $30 million and an adjusted EBITDA loss of $63 million. Of course given the deal we announced today with Lime, the vast majority of these losses will move off of our P&L. ATG’s adjusted net EBITDA was a loss of $108 million.
Our Q1 2020 corporate G&A and platform R&D, $645 million, which represents the G&A and R&D not allocated to one of our five segments increased 14%. In terms of liquidity, we ended the quarter with approximately $9 billion in cash and cash equivalents and short-term investments with access to over $2 billion from our revolver.
Since then, we have paid $900 million of the $1.5 billion in agreement to Cornershop commitments for 2020 that we discussed on our March 19 call. We expect 2020 capex to be in the $550 million to $600 million range. In January and February, we produced the Rides segment EBITDA margin of 30% of ANR, a 22% year-over-year improvement over Q1 2019’s margin of 8%, by focusing on efficiency and cost savings across the Rides P&L. In Eats, we continue to make progress demonstrated by our quarter-over-quarter segment EBITDA margin improvement of 46% as a percentage of ANR. We will continue to make progress towards our Eats long-term profitability targets.
And finally, while a lot remains unknown, you can expect us to continue to focus on liquidity, exercise prudent financial discipline and take actions to maintain our position of strength. Our goal remains the same, returning our growth to business and achieving profitability for all of our stakeholders, which we are now planning to achieve on an adjusted EBITDA basis on a quarterly basis in 2021.
With that now, I’ll open it up to questions.
Dara Khosrowshahi — Chief Executive Officer
All right. Operator, can we get started?
Questions and Answers:
Operator
Thank you, sir. [Operator Instructions] Our first question comes from Brian Nowak with Morgan Stanley.
Brian Nowak — Morgan Stanley — Analyst
Thanks for taking my question. I have two, just the first one. Dara, I wanted to kind of pick your brain a little bit on where you think about new business opportunities in the way the business overall can emerge and change post-COVID in ’21. You talked a little bit about grocery and essentials, maybe talk to us about other opportunities you see and other investments need to make to really capitalize on those.
And then the second one just around safety for riders and drivers. Maybe talk to us about how you think about using technology and innovation to really improve the safety of the rides for everyone. Thanks.
Dara Khosrowshahi — Chief Executive Officer
Sure, Brian. Absolutely. So in general, as far as new business goes, there is a silver lining to this unbelievably tragic COVID virus, which is the business that we have of Eats and the category in general, just looks like it is going to be substantially increased and some would say by multiples. And we had already signed up an agreement to buy the majority of Cornershop, which is a very big grocery player in LatAm as well. And so we know the grocery segment. We’ve got a great team from Cornershop who is working on grocery and essentially we’re going to bring Cornershop in when that deal closes. And hopefully give the Cornershop audience the significant kind of exposure that our Rides app and our Eats app brings on a global basis.
We haven’t closed yet, so we don’t have specific plans. But you can imagine the opportunity there. So as far as new opportunity goes, the new opportunities aren’t a stretch. The big opportunity that we thought Eats was just got bigger. You can see that from the acceleration of our Q1 growth rates, which actually beat our own internal plans and Q2 growth rates are substantially increased. And then with grocery, we’ve already started with some essentials as it relates to Eats. We’ve got grocery coming in and then we’re developing some new services such as Uber Connect and Uber Direct where retailers can send packages and also we can send P2P packages as well.
So, when you put this all together, actually, the core business and the opportunities in the core business look much bigger. And we don’t have to look far for very substantial continuing growth going forward. That’s how we look at it. And then as far as safety for riders and drivers go. We have been leaders in safety, safety has been an absolute priority at this company ever since I joined. We were leaders in terms of safety for riders and drivers previously. And now we’re absolutely looking at, it’s a combination of logistics and technology.
We’re shipping millions of PPE and masks, cleaning supplies etc, to our drivers to make sure that that first drive and the second and continuing drives that our riders take are safe and they feel safe. And we are looking at technologies such as for example our selfie technology where we make sure that the driver who has signed up is actual driver who is driving. We can use that technology. For example, potentially to make sure that the driver is wearing a mask where appropriate.
So we’re absolutely exploring technology and you need a combination of technology, logistics and local know-how in order to operate safely at the kind of scale that we do on a global basis. So, we absolutely believe we’re going to be the leaders in defining the safety of this platform going forward.
Brian Nowak — Morgan Stanley — Analyst
Great, thanks.
Dara Khosrowshahi — Chief Executive Officer
You’re welcome. Next question.
Operator
Thank you. Our next question comes from Justin Post with Bank of America.
Justin Post — Bank of America Merrill Lynch — Analyst
Good day. Can you talk about market share trends for Rides in your bigger businesses? Obviously, US maybe Mexico and London, what you’re seeing there? And are there opportunities for you to take some share here in this environment? And then with travel, I know it’s a important topic, airport trips. Can you talk about how important they are, just remind us on bookings and then how important they are for profitability? Thank you.
Dara Khosrowshahi — Chief Executive Officer
Sure. In terms of share dynamics, and then Nelson will take the airport question. In terms of share dynamics, we did see early on in this year, we made certain adjustments to our model in California to really solidify our position as a platform and solidify our position in terms of independent work, our drivers getting more information, the payments going directly to drivers, etc. And that did result in some loss in category position in California markets. We haven’t seen substantial changes than frankly with business being down, so much of data is pretty sparse.
In Mexico and the UK, nothing, I’d say the share in general has been pretty stable. There is lots of competitors out there, multiple competitors both in the UK and in Mexico. But share trends and I would say the aggressiveness of promotions, etc were pretty stable going into COVID. We haven’t seen things change significantly during this period and I think some of you may have heard our competitors saying in general kind of promotions are down, couponing is down. And I think a lot of competitors are focused more on profitability. So, we don’t see much remarkable coming out of this crisis. We do think we have an advantage, because we are engaged with customers and millions and millions of eaters today. That engagement is substantial.
With grocery and other products, we’re going to increase that engagement. Already with our drivers for example, about 40% of our drivers who were active with Rides have been cross dispatched to Eats in the month of April, which is an all-time high. So the engagement that we have gives us a structural advantage coming back from the crisis without having to spend a bunch of capital buying our way into category position so to speak.
Nelson, you want to talk about airports.
Nelson Chai — Chief Financial Officer
Yeah. So, Justin airports are important to us, but as Dara said in his prepared remarks, 80% of our gross bookings are actually delivered from the users home. So for us, airports are about 15% of our Rides gross bookings, and about 16% of our Rides segment EBITDA. So, it is important and we do expect that that recovery will take a little bit longer.
Justin Post — Bank of America Merrill Lynch — Analyst
All right, thank you.
Dara Khosrowshahi — Chief Executive Officer
Next question.
Operator
Our next question comes from Ross Sandler with Barclays.
Ross Sandler — Barclays — Analyst
Dara, you mentioned that Georgia and Texas cities are up 50% from the bottom. So I assume that means they are 20% of peak, now up to 30% of peak. Does that sound right? And how does the curve on the recovery in those open cities look compared to Hong Kong at the same stage? And do you think that, is Hong Kong, now that they’re back to 70%, are they taking share from public transportation? Any color on that will be great. Thank you.
Dara Khosrowshahi — Chief Executive Officer
Yeah, Ross. It’s too soon to tell regarding the share from transportation. I’ll start with Hong Kong. The recovery has been uneven. We’ve had certain weeks where Hong Kong was down 40% from peak, 50% from peak. Now it’s definitely getting better. So, certainly the passage of time seems to be pushing trends in the positive direction. I think it’s too early to say whether or not there is share being taken from public transport. In talking to many of our U4B customers, they are expressing some consternation at bringing back their employees and using public transport.
So, I’d say from a conversational basis from feedback that we are getting especially from U4B customers, it does seem like commute is going to be the use case that’s going to lead. And I wouldn’t be surprised if there are some shared shift from transit. But it’s too early to tell at this point. I will also say that we believe that we can help transit come back.
We absolutely believe in partnerships with transit agencies, you’ve seen us put transit on our app. But more and more we’re offering services to transit. For example during off hours, for MTA between midnight and I think it’s 5:00 AM. During hours when it just doesn’t make sense to run a transit system and/or they want to clean. So, I do think that we can be a part of the solution as to how cities get to move again. I think we will be one of the early movers. And we’re certainly going to look to partner with transit going forward.
As far as Georgia and Texas, Nelson do you know the particulars as to whether what percentage of peak they are? I mean it’s, I think they are smaller markets, but the trends definitely look better. But Nelson anything to add there?
Nelson Chai — Chief Financial Officer
Yeah, I don’t, Dara. Maybe, Emily can follow up.
Dara Khosrowshahi — Chief Executive Officer
Alright, next question.
Operator
Our next question comes from Heath Terry with Goldman Sachs.
Heath Terry — Goldman Sachs — Analyst
Dara, obviously you’ve made a lot of progress on this commitment to rationalizing markets where you’re not number one, number two. Do you have any sense for your competitors that fall into that category of the markets where they’re not number one, number two. To what degree you’re seeing or expect to see sort of similar action out of them? Obviously, I know you’re not in their head, but to the extent that using your gut and your industry knowledge, sort of what you expect to see on that front. Any sense of timing that you might have?
Dara Khosrowshahi — Chief Executive Officer
Yeah, Heath from a macro standpoint, I would say rationalization both in the Rides category and in the food category has been the name of the game. All of these competitors have been burning money for a long time. We’re really unique in the Rides category of scale and that we’re global, and in Rides very, very profitable. Our EBITDA margins were running over 30% as a percentage of ANR in Jan-Feb. And I think in the Eats category, in the food category, you were seeing a bunch of consolidation. There is a bunch of consolidation happening on a global basis where bigger players can not only provide better service for restaurants and consumers, but can provide a better service kind of on an economic basis that is sustainable.
I do think there is a question, which is this food delivery grocery category just got a lot bigger. There is a ton of new customers coming to this category. And what we’ve seen with the category is, the biggest challenge is kind of new customer acquisition, then there is very high frequency, very high satisfaction of the product. So, we think there is just kind of this booster in terms of the category. My instinct is that the commercial and the capital kind of rationalization is still going to continue, but it is a big category and big categories that just got bigger tend to attract some capital.
So, my instinct is you’ll see similar plays from other players, the market seem to like rationalization and I think ultimately the markets are going to drive long-term behavior. But the category got bigger and capital chases the category and certainly growth is at a premium right now. So, we’ll see. It’s hard to be absolutely predictive.
Heath Terry — Goldman Sachs — Analyst
Great. Thanks, Dara. Really appreciate it.
Dara Khosrowshahi — Chief Executive Officer
You’re welcome. Next question.
Operator
Thank you. Our next question comes from Doug Anmuth with JPMorgan.
Doug Anmuth — JPMorgan — Analyst
Thanks for taking the question. Dara, you talked about the 40% of US and Canada drivers who crossed this path [Phonetic] to Eats in April. How do you ensure their loyalty as you come out of the crisis? And then second, just wanted to ask you about your investment in ATG and what your thinking is there during this time? Thanks.
Dara Khosrowshahi — Chief Executive Officer
Yeah, Doug. The loyalty of both our riders and drivers is based on the service that we provide them. And we want to make sure that our drivers feel safe. And I do think that in the recovery scenario as these countries open up, our platform is going to be an incredibly important platform for people to start earning again. So I think if we bring the volume and we have a structural advantage in that our volume with Rides is not only going to come back and you know we don’t know exactly how fast it’s going to come back, but it’s on the comeback trail. But having Eats just provides a structural advantage and ultimately it’s about the service that takes care of them in terms of safety and then it’s the ability to earn again during a time when the economic damaged to a lot of folks in need has been very, very significant. And you also remember that we were consistently first and for example providing our drivers with help if they were diagnosed with COVID or they have to shelter-at-home.
So, I think we’ve consistently shown leadership and we’re there for them and we’re not going to stop them from working on any other platform or using any other platform. We’re an open platform. But I think if for consistent, we take care of them and we give them an opportunity to earn, I think we’ll be just fine.
As far as our ATG investment, listen, I think this is from a long-term standpoint. ATG has always been a long-term investment. You could hypothesize that some people are going to feel safer with a car that is driven by a robot than a person. Our job number one is to make sure that they feel safe for the person driving. But the fundamental ATG technology, its relevance, the market size hasn’t changed. That said in a market like this where capital is dear and we bring discipline to everything that we do, we are asking every part of the company. That includes ATG to make sure that every dollar you spend is a dollar that brings a return and that’s going to include the ATG group as well as other groups.
Doug Anmuth — JPMorgan — Analyst
Great. Thank you, Dara.
Dara Khosrowshahi — Chief Executive Officer
You bet. Next question.
Operator
Thank you. Our next question comes from Eric Sheridan with UBS.
Eric Sheridan — UBS — Analyst
Thanks for taking the question. Maybe a few on Eats. Dara, wanted to get your perspective as more supply comes into the Eats business. What you’re seeing from a competitive dynamic on either driving demand on the user side and how sort of a more level playing field of supply in some markets is playing out in terms of end market demand and end market share. And then what does that mean to the long-term profitability of Eats?
Dara Khosrowshahi — Chief Executive Officer
Sure, Eric. In terms of supply, we are absolutely improving on the supply front both on absolute basis and relative to our competitors as well. We signed up Chipotle, we signed up Shake Shack. We’ve got Dunkin’ on our platform as well. So, they are big brands that are coming onto our platform that creates more demand, and that the more choice we have, the more restaurants we have available for search, we see conversion going up.
So, I think on the restaurant supply front, we are making progress. We are not satisfied. We think that there’s significant progress to be made. And what’s interesting is, we’re seeing the kind of acceleration in growth rates that we’re seeing in April and it continues in May if anything is improving. Despite my belief and I think the team’s belief that we can do better on the supply front.
So, if I were to characterize our Eats business, we’re not fully optimized on supply. We’re still signing up a ton of restaurants. These restaurants need us and we want to make sure we’re there for them. And right now, the trends in terms of supply looks very, very good. Now, I do think that the big brands and the national brands or the global brands are really important elements of our marketplace. I would make sure folks know that our small and medium restaurants still account for the vast majority of our volume and are a big part — are going to continue to be a big part of our volume going forward. So the big brands are kind of great customer acquisition vehicles. They’re terrific food quality. They’re safe. They bring a lot of folks in. But small and medium businesses and restaurants continue to be a significant part of our business and our growth going forward.
In terms of the margins, revenue margins. You’ve seen a trend and I think we can continue to improve revenue margins. This is about generally SMBs have higher margins. We are improving our courier efficiencies. The more demand we have kind of the more concentration we can have at market, we can batch more couriers, couriers kind of carrying more than one package, etc. And in general, better technology can improve our revenue margin as far as utilization goes as well. So, I do think that the take rate improvements that you have seen are going to continue and we’re quite confident in that.
Nelson Chai — Chief Financial Officer
The only other thing I would add [Speech Overlap]
Eric Sheridan — UBS — Analyst
Thanks for the color.
Nelson Chai — Chief Financial Officer
The only other thing I would add is that you continue to see exit in non-performing countries. Like we did yesterday, earlier this week and like we did in India. And so we’re going to continue to optimize and work hard in our capital allocation model.
Dara Khosrowshahi — Chief Executive Officer
And just to give folks a little more character on SMBs. Our SMB gross bookings grew at 3 times the pace of our non-SMB business from February to April. So, SMB is growing really, really quickly. And our SMB self-service business grew at 70%, which is like 5 times the pace of non-SMB businesses over the same period. So, this is SMB structurally. One is we’re helping a lot of these restaurants stay in business during incredibly difficult time. So, it’s like we’re doing good, but it’s also structurally good for the business going forward.
Eric Sheridan — UBS — Analyst
Great. Thanks for all the color.
Dara Khosrowshahi — Chief Executive Officer
You’re welcome. Next question.
Operator
Thank you. Our next question comes from Mark Shmulik with Bernstein.
Mark Shmulik — Bernstein — Analyst
Thanks for taking my question. A couple if I may. The first, you shared the stat around 40% of drivers being able to move over and support the Eats business. Any color in terms of the demand side and the customers. How many of those Uber ride sharing folks are now adopting and trying at Eats? And then anything around cost of acquisition that you can talk about would be great around, any discount offers versus like pre-COVID level. How much inbound demand are you seeing would be great?
And then for my second question. So it’s tough to make head count reductions. It sounds like a lot of the folks have been in the recruiting and customer service departments. How much of the headcount kind of comes back as demand comes back? And then are there any incremental efficiencies you see here with kind of a new way of doing business. Thank you.
Dara Khosrowshahi — Chief Executive Officer
Yeah, absolutely. As far as demand side, I don’t want to disclose any particulars. But we have been using the Rides platform and we’re getting more and more effective in using the Rides platform to cross promote into Eats. You’ll see that in some of the designs of our Rides app, which is there will be right upfront Rides and Eats and other categories. For example, grocery could be another category, transit could be another category. So, on the product side we are getting much better. And I’d say we are in the early innings of continuing to cross promote different kinds of services. This is also going to be possible on Eats, again grocery and some of the neighboring services as well.
So, we have seen substantial pick up. A higher and higher percentage of our Rides customers are using Eats. And I think that we’re generally in the early innings there. The one exception I would tell you is there are certain markets in Europe for example, where restaurants have closed, so restaurant supplies is well down. So, on those markets, you don’t see as much of the cross-colonization.
As far as the cost of acquisition trends go, we’re seeing actually pretty hopeful trends, there is always a trade-off between cost of acquisition and then the amount of volume that you can bring in. So, you keep the same cost of acquisition and push volume or you can optimize for acquisition costs. In general, we are happy with our cost of acquisition. We continue to improve our technology there, our tracking there. We still think we have improvement ahead of us. And in general, we think we can be in a place where we are pushing for volume, at the same customer acquisition cost or less and be able to improve revenue margins and EBITDA margins overall on our Eats business. It’s just we’re at a very good place, the teams are executing well and the technology and the capabilities are getting better and better.
If you look at Eats for example, monthly active platform, consumers were up 50% year-on-year since Q1 of ’19. And I don’t think anyone on the team would say that we are doing as well as we can or should on the customer acquisition front. Nelson, do you want to talk about the head count and how much comes from back end or how much comes back as demand comes back?
Nelson Chai — Chief Financial Officer
I would be happy to do. So, yes we did make the move. As everybody knows those are tough decisions that have to be made. We do expect that as business continues to grow, I don’t think you’ll see us adding back at that same level. As you know the company has been very much focused on efficiency and what we call contactless service, and we’ve been seeing good march there. And so you will see us continue and then the only other thing I would want to add is that we’re continuing to look at across our business and our platform for more efficiencies. And so you should make sure that as you get off the call that you hear that.
I think the deal that you saw today that we did with — with Lime as well, it’s also a good proxy. The reality is the world has changed, right. And so we don’t know when the recovery is going to be. We think we’re very well positioned today. It’s incumbent upon us to make sure we come out of this even stronger and better positioned. It’s not lost upon us. We are going to take the actions that we think are necessary that we continue to strengthen our core Rides and Eats businesses. And there is no sacred cows and so we are going to look at everything across the whole platform. And so that is something that is going on right now.
Dara Khosrowshahi — Chief Executive Officer
All right. Next question.
Operator
Thank you. Our next question comes from Jason Helfstein with Oppenheimer.
Jason Helfstein — Oppenheimer — Analyst
I have two questions, I guess on Eats. It looks like you’re coming from a lower take rate than your peers. There’s probably some mix issues when we look at consolidated. But just to talk about what that means you’re kind of coming from low to higher and a lot of them are coming from higher to lower and kind of what that does with your positioning with the restaurants. And then has there been any discussions on as cities try to deal with social distancing, particularly in cities. Is there things that you can do to work with them, etc that could work out in your favor. Thank you.
Nelson Chai — Chief Financial Officer
So I’ll take the first one. And Dara will take the second part of that. So in terms of the margins, it is very difficult to look across the different companies and compare, because as you know, some, many of them are either single geography or just a few. And as you know we’re global. We operate in over 50 countries. And so it’s very, very difficult. And so, as you know, we’ve been taking the actions to improve our Eats profitability, including the actions we took earlier this week and took the actions we took in the beginning of the year when we took our India business and sold it into Zomato.
And so it is very difficult to do that. If you look peer-on-peer in this, there are some places and some countries where we are over indexed against some of the large chains and so that will tend to drive down the take rates versus a competitor that is more SMB. But as you heard from Dara’s commentary, we’re seeing tremendous growth as we continue to build up our SMB businesses, as well as our customers as well as even some of the smaller higher end businesses that are signing up now as a result of COVID-19. And so that really is driving the take rate improvement that we’re seeing and that we should continue to expect to see into the second and third quarter.
We’re seeing this, we’re seeing higher basket sizes. We are taking some operational steps on courier efficiency and this will all translate into us continue to make progress against our longer-term Eats target margins. Dara do you want to cover the other part of the question?
Dara Khosrowshahi — Chief Executive Officer
Yeah, absolutely. I think as far as social distancing and working either with cities or states or countries. We’re going to be responsible. We want to be part of the solution and not part of the problem and you’ve seen that for example with our app when they were shelter in place and someone tried to use their Uber app, we’d make sure that they really needed to use the Uber app. We’re now focused much more on PPE, making sure that our drivers have masks, shipping — cleaning supplies, advising riders on the norms for them to ride as well because we want everyone to be safe.
Riders wearing masks, we are encouraging them to wear mask, encouraging them to wash hands, etc. So we’re a very big platform. And as part of being a big platform, we’re going to work with cities, states and our constituencies to make sure that we are helping educate the public so that we can have a return to kind of the life that we all loved, but also do so in a responsible way. And we’re absolutely going to be part of that solution.
And then as far as transit goes, again you can see some of the partnerships that we’re striking with transit agencies. We are going to be there step by step, and to be part again of turning these cities back on. But making sure that we’re turning them back on in a safe way.
All right. Next question.
Operator
Thank you. Our next question comes from Mark Mahaney with RBC.
Mark Mahaney — RBC Capital Markets — Analyst
Thanks. I want to ask about the extent to which this crisis has catalyzed new businesses’ opportunities for Uber and Dara I think you talked about this a little bit in the past, but you’ve got this network built up in the extent of expanding it beyond Eats into more packages and you’re doing it for a central services, but are there other commercial opportunities and is this the catalyst that breaks out that opportunity for you? Thank you very much.
Dara Khosrowshahi — Chief Executive Officer
Yeah, Mark, I think in these times of crisis, you have to keep things simple. We have an incredible opportunity, it’s not a new opportunity, but it just got a lot bigger and it’s called Eats. And we have Rides which is the only global player, number one, and basically everywhere that we operate with margin. So, we’re going to focus on that core, because that core is really, really strong. And we think those two together can work incredibly well. There is a really interesting opportunity for Uber Eats business to get into grocery both organically and with our acquisition of Cornershop.
And then with both Rides and Eats, we are going to absolutely work on package delivery, because we just think it’s going to be a much bigger part of retail in general going forward. And we can play our part. So, the good news is that the growth opportunity is in the core and we already have global scale in the core, and we have great business leaders, great technical leaders in that core as well. And we’re going to focus on that right now.
Mark Mahaney — RBC Capital Markets — Analyst
Okay. Thank you, Dara.
Dara Khosrowshahi — Chief Executive Officer
You’re welcome. Next question.
Operator
Thank you. Our next question comes from Lloyd Walmsley with Deutsche Bank.
Lloyd Walmsley — Deutsche Bank — Analyst
Thanks. I just wanted to just get an update on some of the kind of Clavis markets and any progress you made pre-COVID? And then is there any change in how you think about those markets coming out of COVID that you can give us an update on?
Dara Khosrowshahi — Chief Executive Officer
Yeah. We were making strong progress on the Clavis markets. Germany was a great highlight and very growing at triple digits essentially pre-COVID. Argentina was a very promising market for us that was growing quickly. I’d say that our Clavis markets in general were growing about 70% on a pre-COVID basis. There is no reason to think that structurally post-COVID anything is going to change, I think Germany has done a great job of opening up their market so to speak. And as these markets open up, we’re going to open up with them and we’re going to do so in a safe way.
Lloyd Walmsley — Deutsche Bank — Analyst
Okay, thank you.
Dara Khosrowshahi — Chief Executive Officer
You’re welcome. Next question.
Operator
Our next question comes from Youssef Squali with SunTrust.
Nathan Mitchell — SunTrust — Analyst
Great, thank you. This is Nate Mitchell on for Youssef. Dara you’ve alluded to this in some of your remarks, but curious if you could comment maybe more specifically on how this new environment changes your positioning with the TFL? Thanks so much.
Dara Khosrowshahi — Chief Executive Officer
Yeah, we don’t think that there is going to be a significant change with the TFL. We’re going to have our day in court. We’re confident of the changes that we made to the service. We think that we are setting our bar for safety. We have been setting the bar for safety. And I think we’re improving on our own bar for safety and now with COVID, we are going to keep upping the ante so to speak, in terms of safety.
We have a great partnership with National Health Service to help while people are in need of help. It’s tough to tell as to whether COVID is going to delay things one way or the other. But I don’t think it substantially changes the relationship and we are confident of our position and I think that we’ll see — we’ll have our day in court and we will look at our chances.
Next question.
Operator
Thank you. We have a question from John Blackledge with Cowen.
John Blackledge — Cowen — Analyst
Great. I think two questions. On Eats, do you think the level of growth in April is sustainable as we round through the year, potentially given people’s concerns about eating out and despite a looming tad macro environment. And then on grocery, with the pandemic online grocery demand had seemingly been pulled forward a couple of years as you alluded to Dara. How are you going to address grocery delivery in the US? Just given existing platforms and deals they have with large grocers. Thank you.
Dara Khosrowshahi — Chief Executive Officer
Yeah, so in terms of the Eats growth, it is sustainable. Listen, it’s very difficult to predict what’s happening in these markets. It certainly does seem to be sustainable over this period. If anything that trends with Eats are getting better, and the trends that we described in April were trends during periods in which some big European markets in terms of restaurants, etc were closed. So we’re optimistic of trends in the category and we think that the capability of the team is only improving as well. We’re very happy with the execution that we see. So, do the category just get much bigger? Yes.
Did millions of millions of new customers essentially try out the category? Yes. And are we in a superior position to be one of those services that they try and then continue to engage with? Yes. So I think we’re in a great position. But I think it’d be foolish to try to predict particulars in terms of growth rates. We are optimistic as it relates to Eats.
In general on the grocery side. Cornershop is our big play there. We have announced that acquisition. Cornershop is quite focused in Latin America. You know that we have a very big Rides business in Latin America, so Latin America can be not only big market but also high margin market as well. And I think in the US right now, just the category is so big, that we think that there is going to be room for more than one player and we have very big scale in terms of audience. We’re in many of these cities already. So, we just have the infrastructure to be able to get started in these cities that we choose to get started in these cities in a very low cost way versus someone kind of starting up in the category.
We saw kind of very, very strong early signs from grocery just with essentials. And I do think it’s something that can scale and we can be one of the scale players. But we’re going to do so in a careful way, we’re not going to buy our way into share. We’re going to earn our way and I think we are in a pretty good position to earn our way.
John Blackledge — Cowen — Analyst
Thank you.
Dara Khosrowshahi — Chief Executive Officer
You’re welcome. Operator, can we have one more question please?
Operator
Yes, sir. We have a question from Brian Fitzgerald with Wells Fargo.
Brian Fitzgerald — Wells Fargo — Analyst
Thanks guys. So my question is around this, to what degree are you seeing franchises allocate national advertising budget and spend for yourselves and the food delivery as a means to advertise, shifting budget supporting the medium in the industry. Case in point, for context, McDonald’s requires I think 4% or 5% of gross sales to be spent on advertising. So that is something that I think would subsidize you guys and support you guys. So that’s my question. Thanks.
Dara Khosrowshahi — Chief Executive Officer
Yeah, Brian, it’s, a good question. I think in general, the category, it makes a lot of sense. I mean the national players are smart, they are incredible marketers. I mean they build this incredible brand. And you can expect them to allocate brand to where the growth is. So, I would absolutely not be surprised to see a McDonald’s or a Chipotle or other national brands focus their advertising more on delivery. I don’t think it’s a hard sell right now. And I think that it’s going to benefit them and it’s going to benefit the category as well.
I do think that for us, advertising in general on Eats especially is a pretty interesting category. When I was in the olden days, when I was running Expedia, advertising and travel turned out to be a very fast growing category that was incredibly high margin. You’ve seen leading players like Amazon that have built product search and then built advertising on top of product search as well. And I think that we’ve got the same opportunity with Eats. So, when we talk about the revenue margin opportunity for Eats that’s really a revenue margin opportunity for the pure play. And we think that there is an advertising opportunity with Eats as well, just as you see MCAPs in supermarkets. You could see, MCAPs in the Eats feed for example.
So it’s early, but we have seen this play run before. And we have an excellent engineering team who can build pretty fast. And we’re quite optimistic as far as the advertising opportunity inside of the Eats product and then eventually it might go to the Rides product as well.
So with that, I think that’s it. I would like to thank everyone for joining us in this extraordinary time. So, we appreciate the time. And again, I do want to thank everyone at Uber, all the employees. I think this has been a very, very tough time. But I think that we as a company have risen to the occasion. There’s a lot of hard work ahead of us, but I know that as a company we’re more than up for it. So thank you very much for joining. We will talk to you next quarter and stay safe.
Operator
[Operator Closing Remarks]