The drastic move came after multiple users started raising a flag on obscene and erotic content that was being shared across the platform. There were also media reports that ads related to prostitution were showing up on the app.
Founded in 2014, the app uses a swipe format to make matches, similar to Tinder. It was acquired by Momo in February last year for $600 million. At the end of 2018, Tantan had close to 4 million paid users.
READ: SERVICES LIKELY TO DRIVE APPLE’S POST-EARNINGS STOCK MOVEMENT
In an official statement, Momo said it intends to cooperate with the Chinese authorities to restore the app as soon as possible, adding it would do a comprehensive internal review of the app’s content.
“Pending restoration of the Tantan app in the relevant app stores in China, the Company’s ability to attract new Tantan users will be adversely affected, while existing Tantan users may continue to use the app,” the company said.