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Analysis

Spotify Finally Cracks Profitability

$SPOT February 10, 2026 6 min read

Executive Summary

Spotify has reached a pivotal inflection point in its corporate trajectory. After years devoted almost exclusively to subscriber and user growth even at the cost of profitability, the company in recent periods has delivered meaningful profit expansion, strong subscriber additions, and improved margin performance. The fourth quarter of fiscal 2025 demonstrated that Spotify can balance growth with operational discipline, even as top line growth moderates. Spotify’s strategy of targeted price increases, advertising monetization, product innovation, and cost efficiencies appears to be translating into stronger economics and healthier earnings quality.

The company’s ability to deliver high teens year over year subscriber growth alongside expanding operating leverage and profitability metrics distinguishes it from peers that still struggle with free cash flow or rely on broader ecosystem bundling strategies. However, macroeconomic cyclicality and competitive pressure from larger ecosystems remain risks that warrant monitoring.

Spotify Research Report - Alphastreet

Business Description & Recent Developments

Spotify operates the world’s largest global audio streaming platform, offering music, podcasts, and other audio content across a freemium and premium subscription model. The company also derives revenue through an advertising supported tier that monetizes non-paying users.

Management has recently executed price increases in many major markets, including the U.S., and is pushing deeper into higher margin opportunities such as advertising and new content formats (e.g., audiobooks and podcasts). These moves support both ARPU enhancement and diversified revenue streams, critical for margin expansion.

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Organizationally, the company underwent a key leadership transition in early 2026: founder Daniel Ek stepped into an Executive Chairman role, while Gustav Söderström and Alex Norström assumed co CEO responsibilities, an arrangement that management frames as providing stability with renewed emphasis on long-term strategy and execution discipline.

Industry & Competitive Positioning

The global audio streaming market has matured significantly, particularly in developed economies. Growth rates in user adoption and revenue have decelerated from hyper growth levels but remain robust in international and emerging markets.

Spotify’s competitive position is characterized by:

  • Scale Leadership: It is the largest global audio streamer by monthly active users, exceeding 750 million, which supports negotiating leverage with content partners.

  • Monetization Options: Unlike competitors reliant on platform bundling, Spotify has a pure focus on audio, translating into deep product investments—such as advanced recommendation engines and discovery playlists—that can foster stickier engagement and higher ARPU.

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  • Content Ecosystem: Spotify’s presence in music, podcasts, audiobooks, and creative tools positions it to capture diverse revenue sources beyond subscriptions.

However, competition from large tech ecosystems (e.g., Apple, Amazon) that embed music streaming into broader bundles continues to impose price and choice pressures. Spotify must balance pricing power with consumer expectations in such an environment.

Historical Financial Performance

Over the past several years, Spotify transitioned from a growth at all costs mindset to one with increasing emphasis on profitability and free cash flow stability.

Earlier in 2025, Spotify reported consistent user and revenue growth. For example, in the third quarter of 2025, subscribers rose 12% year-over-year to 281 million, monthly active users grew 11% to 713 million, revenue increased 12% constant currency, and operating income reached €582 million exceeding forecasts.

At the full year level for 2024 (the most recent full fiscal year prior to Q4 2025), Spotify posted significant improvements including sustained growth in users, a larger revenue base, and the first positive annual net income in its history.

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Historically, margin expansion has lagged revenue growth due to high content costs and investment in podcasts. The company’s recent initiatives to rationalize content spending and raise prices are materially impacting those margins.

Latest Q4 Financial Results

Spotify reported its fourth quarter of fiscal 2025 results in February 2026, exceeding expectations across several key metrics and illustrating a continuation of its shift toward quality earnings and disciplined operating performance.

Key Q4 2025 Metrics

  • Revenue: €4.53 billion, representing approximately 7% year over year growth, a deceleration from previous quarters but in line with expectations of moderating growth for a large-scale platform.

  • Premium Subscribers: 290 million, up approximately 10% year over year, which exceeded guidance.

  • Monthly Active Users: 751 million, up about 11% year over year, also beating the company’s prior guidance of 745 million.

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  • Net Income & EPS: Reported net income of about €1.17 billion (approx. $1.4 billion) with EPS of €4.43, significantly above consensus expectations and well past results for the same period a year earlier.

  • Gross Margin: Expanded to 33.1%, up year-over-year and exceeding analyst forecasts.

  • Guidance: For the first quarter of 2026, Spotify forecast revenue around €4.5 billion with continued user growth to 759 million MAUs and 293 million premium subscribers, reflecting management’s confidence in continued expansion albeit at moderated scale.

This quarter marks a notable milestone where profitability, margin expansion, and subscriber scale converged, validating many of Spotify’s strategic pivots.

Financial Forecasts & Key Modeling Assumptions

For the next few quarters, Spotify is expected to continue moderate revenue growth in the mid single digit to low-teens range as it leverages price increases, ARPU improvements, and productivity gains. Subscriber additions are projected to remain healthy but not explosive, as the mature markets contribute most incremental growth.

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The advertising segment is forecast to grow faster than subscription revenue, reflecting Spotify’s increased focus on monetizing free-tier users and expanding ad tech capabilities.

Gross margins should continue to hover in the low 30% range, assuming content costs remain stable and recent pricing actions hold customer price elasticity at manageable levels. Operating expenses are also expected to be tightly controlled, reflecting the company’s efficiency initiatives.

These assumptions are judgment-based but grounded in current performance trends and available guidance.

Investment Thesis and Catalysts

Bullish factors:

  • Spotify’s transition to consistent profitability with expanding margins broadens its appeal to more valuation-oriented investors.

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  • Strong global brand and consumer engagement position Spotify to capitalize on upsell opportunities and ARPU expansion.

  • Continued innovation in podcasts, audiobooks, and advertising products supports diversified revenue streams.

Neutral considerations:

  • Revenue growth is moderating, as is typical for a large-scale platform with significant penetration in mature markets.

  • Competitive pressures from tech ecosystems can cap pricing flexibility.

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Potential catalysts:

  • Continued gross margin expansion through pricing and product mix improvement.

  • Strengthened advertising monetization infrastructure.

  • Geographic expansion in underpenetrated markets.

Key Risks and Mitigants

Market & Competitive Risk: Spotify faces global competition from well-capitalized ecosystem players. Mitigant: Spotify’s brand, recommendation engine, and broader audio catalogue help retain subscribers despite price competition.

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Execution Risk: The ability to sustain profit growth while balancing content costs is crucial. Mitigant: Recent results demonstrate disciplined execution and better operating leverage.

Regulatory Risk: Digital platform regulation could impact content deals or data usage. Mitigant: Spotify’s compliance-centric operations and geographic trade diversification help distribute risk.

Conclusion and Recommendation

Spotify’s recent financial performance represents a meaningful evolution in its business model from growth centric to profitability centric supported by pricing discipline, cost management, and product innovation. While growth is moderating, the quality of earnings and cash flow is increasing, aligning the company with investor expectations for scaled digital platforms that can deliver profits as well as engagement.

Outlook: Moderated revenue growth, continued margin improvement, and expanded subscriber base support a durable investment thesis.

To view the company’s previous earnings and latest concall transcripts, click here  to visit the Alphastreet news channel.

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